Comments on: Microsoft Betting on the Wrong Tennis Shoes? http://www.marketingpilgrim.com/2007/10/microsoft-betting-on-the-wrong-tennis-shoes.html Internet Marketing News Sat, 20 Mar 2010 22:40:15 -0400 http://wordpress.org/?v=2.9.1 hourly 1 By: Terry Howard http://www.marketingpilgrim.com/2007/10/microsoft-betting-on-the-wrong-tennis-shoes.html/comment-page-1#comment-34920 Terry Howard Mon, 22 Oct 2007 21:33:31 +0000 http://www.marketingpilgrim.com/2007/10/microsoft-betting-on-the-wrong-tennis-shoes.html#comment-34920 Isn't this the Microsoft way? If you can't do something right, try and convince everyone that the way you do things is the wave of the future. It's that thinking that gets us wonderful proprietary-things-done-wrong like Frontpage, IIS, .NET, Office file formats and soon to be "SilverFish". I will give them and my AdCenter reps credit though. The traffic on the whole from MSN is quality, just not good volumes. But the .NET interface makes management a painful experience at best. I wish they'd stick with it a little longer, make an app like Google AdWords Editor for all platforms and work on promoting the use of their search some more. It's not a bad start, and it sounds like they are throwing up the hands and aiming to push the next big thing instead. Isn’t this the Microsoft way? If you can’t do something right, try and convince everyone that the way you do things is the wave of the future. It’s that thinking that gets us wonderful proprietary-things-done-wrong like Frontpage, IIS, .NET, Office file formats and soon to be “SilverFish”.

I will give them and my AdCenter reps credit though. The traffic on the whole from MSN is quality, just not good volumes. But the .NET interface makes management a painful experience at best. I wish they’d stick with it a little longer, make an app like Google AdWords Editor for all platforms and work on promoting the use of their search some more. It’s not a bad start, and it sounds like they are throwing up the hands and aiming to push the next big thing instead.

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