Last week we reported the testing of AdSense ads with YouTube content. Today, Google officially launches its new YouTube “video units”, allowing web content owners to display video content complete with AdSense.
Here’s how it works…
Simply embed a snippet of code and have relevant YouTube partner content streamed to your site. You can choose categories of video to target to your site, select content from individual YouTube partners, or have video automatically targeted to your site content. Companion and text overlay ads are relevant and non-intrusive. To further blend the YouTube player into your site, you can also customize the color scheme and layout as well as choose from three different player sizes.
Google’s already signed up content partners such as TV Guide Broadband, Expert Village, Mondo Media, lonelygirl15, Extreme Elements, and Ford Models. The YouTube ads will be charged on CPC or CPM basis and are currently only available in the U.S.
Want to learn more? This handy-dandy video from YouTube explains more and shows-off the ad units.