It’s Google day on Marketing Pilgrim. Google is testing a way for people to customize their search results. Marketers shudder (but you know it was coming). Google keeps moving towards rewarding quality and delisting thin sites. As they get more sophisticated it gets tougher to game Google. If they can give people power to influence their own search results, it could have a quite an influence on the SEM industry.
If you have quality content it will only help you as your sites rise to the top. Along this theme, today Google said they have recently purged the search engine of thousands of malware sites.