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Monday, November 12th, 2007 by Andy Beal

BlogWorld: Video Service Viddler; Leo Laporte Discusses CPM Rates

There were two interesting things–among many–that I learned from attending Leo Laporte and Justine Ezarik’s session at BlogWorld.

First, from Justine, I discovered a new video player from Viddler that has the cool feature of allowing you to tag and comment on segments of a video.

Second, Leo is getting $35 CPM from advertisers because they know his audience buys whatever he recommends.

Hmm, if there was only a way to bring both these items together…

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6 comments on “BlogWorld: Video Service Viddler; Leo Laporte Discusses CPM Rates”

  1. Advice Network Says:

    November 12th, 2007 at 3:01 am

    I learned that Justine is really cute.

    But seriously, I’m intrigued by viddler. I’d hate to be them, sitting in the shadow of youtube and about 100 smaller video services, but I do think they have a good addition to the space. My guess, if it gets popular, they get bought.

  2. Bob O'Donnell Says:

    November 12th, 2007 at 5:40 am

    That Viddler service looks really cool. I can remember seeing another service like this but can’te remember what it was called. Looks nice though.

    @advice - yeah - tough market. Probably will get bought out.

  3. root123 Says:

    November 12th, 2007 at 5:51 am

    The first one is gettable though, while the second is a bit tougher.

  4. odd time signatures » Blog Archive » Tech Bloggers: Leave Your Agenda at the Door Says:

    November 14th, 2007 at 2:45 am

    [...] their advertising? I wasn’t. And Leo Laporte knows this — he said at Blogworld that he gets $35 CPM from advertisers because…(drum roll please)…they know his audience buys what he recommends. Why? Because [...]

  5. Alya Says:

    November 14th, 2007 at 3:50 am

    i agree with you regarding Viddler.
    Viddler - it’s a good service, and there are many other similar services availabe now,
    but i personally perfers verticals such as sutree (http://www.sutree.com)
    since you cannot expect one site to hold the entire human knowledge

  6. Perde Says:

    December 6th, 2007 at 8:12 am

    Thanks Alya, that one is also excellent.

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