The $800 million day saw 28% higher revenue than the same day last year and set a milestone as the first $800+ million day in online revenue. This brings the total spent online this year to over $18 billion, up 18% over last year’s $15 billion.
comScore predicts that the total this year will be $29.5 billion, up nearly 20% over last year’s $24.6 billion.
We still have 15 shopping days left until Christmas. Last week, I predicted that today would be the final peak of the online shopping season.
So, get out there, get shopping and make my prediction come true (please?).