Pilgrim’s Picks for December 10

OK, I’m back from PubCon and getting caught-up on emails and marketing news. Fortunately, I have a great team of writers–who carried the slack while I was out.

Here are today’s picks, starting with some PubCon tidbits…

• If you follow my Twitter feed, you’d have been the first to know that Matt Cutts warned attendees that Google would soon start filtering out excessive use of sub-domains. Today, Matt provides more details on that initiative.
• Lots of people took video of PubCon. The Reachd.com guys did a number of interviews, including this one of me.
• ClickZ reports that MSN Mobile is adding mobile ads.
• Is Michael Arrington’s Edgio heading to TechCrunch’s deadpool? Crenk believes so.
• Tom Critchlow uses his own name as a case study for building a solid Google reputation.