Announcing Online Reputation Monitoring Tool

Monday, February 25th, 2008 by Andy Beal

Announcing Online Reputation Monitoring Tool – Trackur.com

I’m excited to announce the official launch of Trackur.com, my new online reputation monitoring tool.

In the many years I’ve consulted with businesses on online reputation management, I’ve tried many different reputation tracking solutions. While I’ve found some show promise, I’ve never quite found the perfect online monitoring tool for the job. So, after writing the industry’s most comprehensive book on online reputation management, I decided to turn my attention to building the best online reputation monitoring tool for the masses.

If you’re not interested in the details, then you can get started with a 14-day free trial and take it for a test drive. For those of you looking for a little more detail, I’ve answered your burning questions below.

What is Trackur?

Trackur allows users to submit multiple keywords–such as their name, products, and brands–and automatically monitor news, blogs, images, video, and other social media for any mention of those keywords.

Who is Trackur for?

Trackur is for anyone that doesn’t have the time, or skills, to set up their own reputation monitoring system. Trackur can be set up within 5 minutes, taking the hassle out of maintaining dozens of manual reputation searches.

How is it different from Google Alerts?

Trackur goes beyond just Google content. It tracks images, videos, Digg, del.icio.us, Twitter, as well as the usual news and blog stuff.

Users can view their results using a cool AJAX enabled interface and get updates via email or RSS. You can save multiple searches, add filter keywords, save discovered items, and sort the results the way you want.

Google Alerts, can’t do any of that!

What are Trackur’s options?

There’s three options to suit individuals, companies and marketing/PR firms. The Standard version is just $88 a month, the Pro is $188, and the Enterprise version is only $388.

Can I see it in action?

There’s a 14-day free trial so you can test it out yourself. If you’re still not sure, take a look at the video demo below.

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19 comments on “Announcing Online Reputation Monitoring Tool – Trackur.com”

New Reputation Monitoring Tool | RepGuardian Says:

February 25th, 2008 at 11:10 am

[...] is a new reputation monitoring tool called Trackur. Check it out… Posted by James on February 25th, 2008 filed in Reputation Management [...]
Online Reputation Monitoring Tool - Trackur.com at Ben Wills, New Media Marketer Says:

February 25th, 2008 at 11:55 am

[...] good friend, Andy Beal, of Marketing Pilgrim and author of Radically Transparent, launched the new Online Reputation Monitoring tool, Trackur, today. Online reputation monitoring [...]
messels Says:

February 25th, 2008 at 1:38 pm

hey congrats!! did you build this yourself? are you an author and a web programmer?
Andy Beal Says:

February 25th, 2008 at 1:44 pm

@messels – I designed it, but worked with developers on the build-out
Dean Says:

February 25th, 2008 at 3:45 pm

Brilliant stuff Andy!
Online Reputation Management Tools | Public Relations & Marketing Communications Says:

February 25th, 2008 at 9:39 pm

[...] for online reputation management, from the well known and widely used (and free!) Google Alerts, to Trackur, the latest offering from Internet marketing guru, Andy Beal of Marketing Pilgrim.Of course there [...]
5 Easy ways to control your online reputation « Marketing Nirvana Says:

February 26th, 2008 at 4:35 am

[...] online reputation management. The most prominent posts belong to ReadWriteWeb and Andy Beal’s Marketing Pilgrim. What these posts count down is actually a slew of reputation management tools that range from [...]
Nicole Says:

February 26th, 2008 at 5:40 am

The price seems high. Not that I deny its worthines, it is too high for me. Good luck with it. Will give the free trial a shot.
Utah SEO Says:

February 27th, 2008 at 2:51 am

Well worth the price it looks like. Reputation can make or break your company.
Jaan Kanellis Says:

February 27th, 2008 at 5:46 pm

Nice idea to consolidate all reputation notification systems out there in one easy to use place.
Tigertwotiger » Blog Archive » The Top Online Reputation Management Resources Says:

February 28th, 2008 at 4:11 am

[...] Andy Beal’s Trackur – this looks absolutely brilliant and seeing as Mr Beal is one of the voices in this industry, it is sure to live up to expectations. [...]
Mobile guy Says:

February 29th, 2008 at 5:03 am

I think it works like free Bloglines search tool.
Andy Beal Says:

February 29th, 2008 at 8:24 am

@Mobile guy – did you try it? Trackur does far more than Bloglines.
Tool Review: Trackur Online Reputation Monitoring Tool Says:

March 3rd, 2008 at 1:15 am

[...] know about you, but when I heard that Andy Beal, of MarketingPilgrim, announced that he developed a new tool to replace Google Alerts and the many, many other tools that we use to track client mentions, I [...]
Online Reputation Management Tools | Bulletpoints Says:

March 12th, 2008 at 7:16 pm

[...] for online reputation management, from the well known and widely used (and free!) Google Alerts, to Trackur, the latest offering from Internet marketing guru, Andy Beal of Marketing Pilgrim. Of course there [...]
Four tools for tracking Twitter — Alec Saunders SquawkBox Says:

August 31st, 2008 at 10:37 am

[...] Announcing Online Reputation Monitoring Tool – Trackur.com [...]
Top 10 Reputation Tracking Tools Worth Paying For Says:

December 29th, 2008 at 6:30 pm

[...] was built by one of the leading experts in reputation management, Andy Beal, which gives the service some added [...]
„Datenwachschutz – Über 30 Dienste für einen besseren Ruf“ auf karrierebibel.de – Jeden Tag mehr Erfolg! Says:

January 2nd, 2009 at 6:27 am

[...] Trackur erstellt einen sogenannten “Monitoring Plan” für Privatpersonen (Kosten: 18 Dollar im Monat), für kleinere Unternehmen (88 Dollar/Monat) und Konzerne (197 Dollar/Monat). Wie bei den anderen Diensten auch, werden dazu vorher festlegte Suchbegriffe permanent überwacht und in einem Dashboard aufbereitet. Interessant ist vielleicht noch: Trackur wurde von einem der führenden Experten für Reputationsmanagement entwickelt: Andy Beal. [...]
Top Web Reputation Tracking Providers from Mashable | The AppGap Says:

January 8th, 2009 at 6:31 pm

[...] and agencies. Trackur was “built by one of the leading experts in reputation management, Andy Beal” who was was also a case study in my business blog book. [...]

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