Google Steals Top UK Brand Spot from BBC
Monday, February 25th, 2008;
-- Andy Beal |
Google has passed Microsoft and the BBC to become the UK’s strongest brand, according to a new report from Superbrands.
Some other interesting observations:
- Google is the only company on the list to have started after 1990.
- The other 49 listed companies have an average age of 90 years in business.
- Google muscled out British favorites including the BBC, BP, British Airways, and Rolls Royce.
- Google jumped from #5 last year, to #1 this year.
- Apple dropped completely out of the Top 10 (#8 last year).
The list is compiled by senior business leaders and an independent survey of 1,500 professionals.
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February 25th, 2008 at 10:33 am
It doesn’t surprise me that Google is number 1. What does surprise me however, is that Apple dropped out of the top 10. Especially with the iPhone launch.
February 25th, 2008 at 2:16 pm
Google seems pretty unstoppable at this point in time! But we have to give credit where credit is due. They have had a great impact and so far a very positive effect on our lives. Who could imagine not searching on Google?
February 25th, 2008 at 2:28 pm
Yeah it’s a little surprising that Apple dropped out of the top 10. Congrats to Google that is a pretty impressive accomplishment given the time periods. Pretty good indication of the power of the Internet and how much the world uses it.
February 25th, 2008 at 4:39 pm
Its surprising that apple isnt even in the top ten, microsoft I can understand (since the UK has issues with it). Google is going to be a force to be reckoned with
February 25th, 2008 at 7:02 pm
I find that scarry. Google seems to be getting into everything these days. Where did our privacy go???
February 26th, 2008 at 5:36 am
Isn’t that great. It’s truly inspiring how google has grown over the last few years. Just about anything is possible.
February 26th, 2008 at 11:52 pm
I don’t think there’s a single brand in the history of the world that has globally proliferated as fast as google. Think about it.