Comments on: Podcasts’ Audience Growing, Maturing, Disappointing http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html Internet Marketing News Fri, 10 Feb 2012 17:00:40 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Alexis http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html/comment-page-1#comment-41626 Alexis Sat, 16 Feb 2008 03:04:18 +0000 http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html#comment-41626 I am very tech savy, but I never use podcasts. Someday I'll finally get around to it. I am very tech savy, but I never use podcasts. Someday I’ll finally get around to it.

]]> By: bill s http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html/comment-page-1#comment-41116 bill s Thu, 07 Feb 2008 16:21:55 +0000 http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html#comment-41116 I'm sorry - I just find it hard to believe in that growth - who in thier right mind would give up the large tv or the computer or laptop 15 to 21 inch screen to watch a screen the size of three fingers. I know they aren't going to watch the superbowl or the olympics on it?? It's probably more teens, tweens,and kids that will enjoy this and then get back to thier tv when they get home.... I’m sorry – I just find it hard to believe in that growth – who in thier right mind would give up the large tv or the computer or laptop 15 to 21 inch screen to watch a screen the size of three fingers.
I know they aren’t going to watch the superbowl or the olympics on it??

It’s probably more teens, tweens,and kids that will enjoy this and then get back to thier tv when they get home….

]]> By: Sweeper Dave http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html/comment-page-1#comment-41077 Sweeper Dave Wed, 06 Feb 2008 16:50:56 +0000 http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html#comment-41077 One of the greatest obstacles to the masses taking to podcasts is that of subscribing to their very first podcast. As easy as iTunes or the other aggregators are to use, many prospective podcast listeners need to be educated on how to receive podcasts. I believe that a threshold will be crossed once a vast number of users understand just how simple it is to subscribe. Both podcasters and aggregator apps makers (such as Apple, Microsoft, Google, etc.) need to make this happen. One of the greatest obstacles to the masses taking to podcasts is that of subscribing to their very first podcast. As easy as iTunes or the other aggregators are to use, many prospective podcast listeners need to be educated on how to receive podcasts. I believe that a threshold will be crossed once a vast number of users understand just how simple it is to subscribe. Both podcasters and aggregator apps makers (such as Apple, Microsoft, Google, etc.) need to make this happen.

]]> By: Jobs in Pods http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html/comment-page-1#comment-41075 Jobs in Pods Wed, 06 Feb 2008 15:28:57 +0000 http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html#comment-41075 I consider myself a 'techie' and listen to about 6 podcasts per week. I think the audience is mostly younger people, so over time they will consume more podcasts. Just about every college kid these days has an iPod and podcasts are a great marketing tool that many businesses have yet to tap into. At JOBS IN PODS we've beean able to achieve ROI of 25-50 cents per download. Employers pay us a flat fee to podcast their jobs. I consider myself a ‘techie’ and listen to about 6 podcasts per week. I think the audience is mostly younger people, so over time they will consume more podcasts. Just about every college kid these days has an iPod and podcasts are a great marketing tool that many businesses have yet to tap into. At JOBS IN PODS we’ve beean able to achieve ROI of 25-50 cents per download. Employers pay us a flat fee to podcast their jobs.

]]> By: SEO in China http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html/comment-page-1#comment-41071 SEO in China Wed, 06 Feb 2008 13:49:41 +0000 http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html#comment-41071 I listen to podcasts all the time. Unfortunately, it seems that podcasts have remained a tool used only by techies, with very slow adoption by the masses, which ultimately are what potential advertisers are looking for. I don't forecast podcast ROI would come even close to PPC, SEO, or email marketing any time soon. I listen to podcasts all the time. Unfortunately, it seems that podcasts have remained a tool used only by techies, with very slow adoption by the masses, which ultimately are what potential advertisers are looking for. I don’t forecast podcast ROI would come even close to PPC, SEO, or email marketing any time soon.

]]> By: Mobile guy http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html/comment-page-1#comment-41064 Mobile guy Wed, 06 Feb 2008 08:02:59 +0000 http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html#comment-41064 Mobile devices can change the numbers. Mobile devices can change the numbers.

]]> By: Steven Bradley http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html/comment-page-1#comment-41035 Steven Bradley Tue, 05 Feb 2008 18:06:11 +0000 http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html#comment-41035 I can't say I listen to many or any podcasts. For me it's a time thing. I usually don't have a half hour or an hour to give to them. I've downloaded the occasional mp3 and find I never listen to it. At some point I'm sure I'll give podcasts a try, but for the moment my media needs to come at me aksing for less of my time. I can’t say I listen to many or any podcasts. For me it’s a time thing. I usually don’t have a half hour or an hour to give to them. I’ve downloaded the occasional mp3 and find I never listen to it.

At some point I’m sure I’ll give podcasts a try, but for the moment my media needs to come at me aksing for less of my time.

]]> By: Futon-Matt http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html/comment-page-1#comment-41018 Futon-Matt Tue, 05 Feb 2008 14:19:33 +0000 http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html#comment-41018 I never realized that podcasts had such a broad listener base. I've never actually listened to a podcast, maybe I'll have to check it out. I never realized that podcasts had such a broad listener base. I’ve never actually listened to a podcast, maybe I’ll have to check it out.

]]> By: Thomas Sinfield http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html/comment-page-1#comment-41009 Thomas Sinfield Tue, 05 Feb 2008 12:52:04 +0000 http://www.marketingpilgrim.com/2008/02/podcasts-audience-growing-maturing-disappointing.html#comment-41009 I think it is still growing. I mean I only really found out what they were and started using them last month and I consider myself pretty switched on when it comes to technology. I think it is still growing. I mean I only really found out what they were and started using them last month and I consider myself pretty switched on when it comes to technology.

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