There’s Glam Media, iVillage, DivineCaroline, and now Shine. It’s Yahoo’s new site, newly launched today. They are trying to reach women ages 25 to 54. Yahoo says already 40 million women in that age range visiting Yahoo! each month. Though they pass it off as trying to help women navigate their careers and life, it’s probably more about advertising. This is a group that advertisers are clamoring to reach.
This is Yahoo’s first site for a single demographic. The site focuses on: parenting, sex and love, healthy living, food, career and money, entertainment, fashion, beauty, home life, and astrology. You can get your Yahoo mail or even blog. Though it lacks a lot of advanced features, it’s really easy to blog on the site.


This will give the conspiracy theorists something to sink their teeth into; Google is
Whenever Google’s services don’t quite work the way they’re supposed to, we typically accept it as the downside of getting so many great services for free, right?
If you’re a blogger you should hopefully already use Google Analytics (or your favorite alternative) to keep track of referral and keyword data to your blog.






