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A Radically Transparent Discussion About ORM

posted on March 11, 2008


I was invited to by Paul Dunay to join him on his MarketingProfs podcast. During the 12 minute discussion we discuss my new book, Radically Transparent, and look at the following online reputation management (ORM) topics:

  • Why is reputation management so important?
  • Is managing reputation getting worse?
  • How are companies managing reputation?
  • Approach to reputation management
  • Reputation management tools such as Trackur
  • Responding to a reputation crisis

Listen below:


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  • http://www.alibiproductions.com/about/ Drew Stauffer

    I finally got your book the other day. It was on back order from Amazon for the longest time.

    I’ve only read a little bit but I’m loving every page. There are so many angles that I wasn’t explaining correctly to my new company about being more transparent and your book has given me all the answers.

    I can’t wait to get home and keep reading :)

  • http://www.marketingpilgrim.com Andy Beal

    @Drew – great! I’m thrilled you’re loving it. When you’re done, I’d appreciate a quick review on Amazon. :-)

  • http://www.forumistan.net Forumistan

    Andy, we are waitin’ you :)

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