LiveDeal Inc., Yahoo Sign Long-Term Search Deal
By David Snyder
LiveDeal Inc., a publicly traded company out of Arizona, announced a long-term sponsored search agreement with Yahoo Inc. today.
The sponsored search results will be delivered to Livedeal.com, and will be displayed on LiveDeal’s classifieds and yellow pages.
“Yahoo’s considerable base of high quality local advertisers complements Livedeal.com’s combined classified and yellow-page marketplace platform. The result is even more relevant content that helps visitors to Livedeal.com find the businesses and services they are looking for,” said LiveDeal CEO Daniel Coury.
LiveDeal Inc. was acquired by YP Corp. in June of 2007, and quickly turned its sights on becoming a leader in the growing local search market.
This deal gives Yahoo sponsored results a great asset to offer small business owners concerned about local search. LiveDeal Inc. delivers an estimated 1.69 million monthly unique visitors for their end of the arrangement.
The agreement is a continuation of the two companies’ current status as sponsored search partners. What is interesting about this new deal is that it is show of confidence from LiveDeal Inc. about Yahoo’s future, whether as an independent company or merged entity.
About David Snyder
David Snyder is the online marketing manager for THAT Agency.