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	<title>Comments on: BusinessWeek Ordains Online Reputation Management as an &#8220;Industry&#8221;</title>
	<atom:link href="http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/feed" rel="self" type="application/rss+xml" />
	<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html</link>
	<description>Internet Marketing News</description>
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	<item>
		<title>By: SEO news &#187; Blog Archive &#187; Online Reputation Management Now A Recognised Industry</title>
		<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/comment-page-1#comment-46889</link>
		<dc:creator>SEO news &#187; Blog Archive &#187; Online Reputation Management Now A Recognised Industry</dc:creator>
		<pubDate>Mon, 05 May 2008 09:32:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html#comment-46889</guid>
		<description>[...] Beal from Marketing Pilgrim, in his post reporting on BusinessWeek&#8217;s acceptance of reputation management as an industry, admitted that: “The majority of inquiries that I get are from people who are looking to do a [...]</description>
		<content:encoded><![CDATA[<p>[...] Beal from Marketing Pilgrim, in his post reporting on BusinessWeek&#8217;s acceptance of reputation management as an industry, admitted that: “The majority of inquiries that I get are from people who are looking to do a [...]</p>
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		<title>By: Dragan Varagic Blog &#187; BusinessWeek: Reputation Management Services Industry = SEO &#38; SMO?</title>
		<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/comment-page-1#comment-46846</link>
		<dc:creator>Dragan Varagic Blog &#187; BusinessWeek: Reputation Management Services Industry = SEO &#38; SMO?</dc:creator>
		<pubDate>Sun, 04 May 2008 07:27:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html#comment-46846</guid>
		<description>[...] the reality is that a majority of companies use reactive response to the negative online coverage, as Andy Beal wrote in his article, as the reaction of the online reputation management service industry [...]</description>
		<content:encoded><![CDATA[<p>[...] the reality is that a majority of companies use reactive response to the negative online coverage, as Andy Beal wrote in his article, as the reaction of the online reputation management service industry [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Web Developer</title>
		<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/comment-page-1#comment-46751</link>
		<dc:creator>Web Developer</dc:creator>
		<pubDate>Fri, 02 May 2008 12:39:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html#comment-46751</guid>
		<description>I have got to agree,web marketing man, this is the best thing about this business, it changes all the time. It all ties together so it makes the process for those in the industry easier to grasp.</description>
		<content:encoded><![CDATA[<p>I have got to agree,web marketing man, this is the best thing about this business, it changes all the time. It all ties together so it makes the process for those in the industry easier to grasp.</p>
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		<title>By: Seologia</title>
		<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/comment-page-1#comment-46747</link>
		<dc:creator>Seologia</dc:creator>
		<pubDate>Fri, 02 May 2008 11:33:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html#comment-46747</guid>
		<description>There should be a sort of Hitch like consultant that manages your reputation online. ;)

&lt;em&gt;Seologia&#039;s last blog post..&lt;a href=&#039;http://seologia.com.ar/index.php/como-ganar-trafico-social-bookmarking-contenido-exclusivo/&#039; rel=&quot;nofollow&quot;&gt;Cómo ganar tráfico con social bookmarking sites y contenido exclusivo&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>There should be a sort of Hitch like consultant that manages your reputation online. <img src='http://www.marketingpilgrim.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
<p><em>Seologia&#8217;s last blog post..<a href='http://seologia.com.ar/index.php/como-ganar-trafico-social-bookmarking-contenido-exclusivo/' rel="nofollow">Cómo ganar tráfico con social bookmarking sites y contenido exclusivo</a></em></p>
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	<item>
		<title>By: Web Marketing Man</title>
		<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/comment-page-1#comment-46745</link>
		<dc:creator>Web Marketing Man</dc:creator>
		<pubDate>Fri, 02 May 2008 11:29:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html#comment-46745</guid>
		<description>Online Reputation Management is definitely a buzzword that is indicative of a whole new offshoot internet business opportunity. Love the way the ever evolving world of the web continues to present new opportunities all the time!</description>
		<content:encoded><![CDATA[<p>Online Reputation Management is definitely a buzzword that is indicative of a whole new offshoot internet business opportunity. Love the way the ever evolving world of the web continues to present new opportunities all the time!</p>
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		<title>By: &#187; Online Reputation Management Now A Recognised Industry Search Engine Optimization Journal</title>
		<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/comment-page-1#comment-46743</link>
		<dc:creator>&#187; Online Reputation Management Now A Recognised Industry Search Engine Optimization Journal</dc:creator>
		<pubDate>Fri, 02 May 2008 11:12:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html#comment-46743</guid>
		<description>[...] Beal from Marketing Pilgrim, in his post reporting on BusinessWeek&#8217;s acceptance of reputation management as an industry, admitted that: “The majority of inquiries that I get are from people who are looking to do a [...]</description>
		<content:encoded><![CDATA[<p>[...] Beal from Marketing Pilgrim, in his post reporting on BusinessWeek&#8217;s acceptance of reputation management as an industry, admitted that: “The majority of inquiries that I get are from people who are looking to do a [...]</p>
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		<title>By: Nicole</title>
		<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/comment-page-1#comment-46739</link>
		<dc:creator>Nicole</dc:creator>
		<pubDate>Fri, 02 May 2008 10:34:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html#comment-46739</guid>
		<description>It would be interesting to know as to quite what Google thinks its reputation is!</description>
		<content:encoded><![CDATA[<p>It would be interesting to know as to quite what Google thinks its reputation is!</p>
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		<title>By: SEO Diva</title>
		<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/comment-page-1#comment-46683</link>
		<dc:creator>SEO Diva</dc:creator>
		<pubDate>Thu, 01 May 2008 18:48:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html#comment-46683</guid>
		<description>One of the good things about the Internet is that the &quot;little guy&quot; has a voice. Companies have to take responsibility for their actions and make things right with their customers or suffer the repercussions.

Granted, there are people that just want to make trouble for others, but so far I think they&#039;re in the minority. My experience with clients needing ORM is that they&#039;ve messed up and  want to hide it instead of fixing the problem. Of course some problems can&#039;t be fixed - consequences of your actions and all that...

&lt;em&gt;SEO Diva&#039;s last blog post..&lt;a href=&#039;http://feeds.feedburner.com/~r/seodiva123/~3/276514739/&#039; rel=&quot;nofollow&quot;&gt;You Scratch Mine, I’ll Scratch Yours&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>One of the good things about the Internet is that the &#8220;little guy&#8221; has a voice. Companies have to take responsibility for their actions and make things right with their customers or suffer the repercussions.</p>
<p>Granted, there are people that just want to make trouble for others, but so far I think they&#8217;re in the minority. My experience with clients needing ORM is that they&#8217;ve messed up and  want to hide it instead of fixing the problem. Of course some problems can&#8217;t be fixed &#8211; consequences of your actions and all that&#8230;</p>
<p><em>SEO Diva&#8217;s last blog post..<a href='http://feeds.feedburner.com/~r/seodiva123/~3/276514739/' rel="nofollow">You Scratch Mine, I’ll Scratch Yours</a></em></p>
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		<title>By: Web Developer</title>
		<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/comment-page-1#comment-46680</link>
		<dc:creator>Web Developer</dc:creator>
		<pubDate>Thu, 01 May 2008 18:26:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html#comment-46680</guid>
		<description>We are based in South Africa and have a complaints site with great ranking. If people complain you will be on the first page of Google even if those that complain are not telling the truth. I mean what&#039;s to prevent anyone from actively damaging another companies reputation. Bad mouth could only reach a few, the internet can reach a whole bunch more.

There are most probably other tools but use Google alert to find out if anyone mentions our company name so that we can act immediately. Thanks for the great post.</description>
		<content:encoded><![CDATA[<p>We are based in South Africa and have a complaints site with great ranking. If people complain you will be on the first page of Google even if those that complain are not telling the truth. I mean what&#8217;s to prevent anyone from actively damaging another companies reputation. Bad mouth could only reach a few, the internet can reach a whole bunch more.</p>
<p>There are most probably other tools but use Google alert to find out if anyone mentions our company name so that we can act immediately. Thanks for the great post.</p>
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		<title>By: &#187; Does Your Local Reputation Need Managed? Local Advertising Journal</title>
		<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/comment-page-1#comment-46675</link>
		<dc:creator>&#187; Does Your Local Reputation Need Managed? Local Advertising Journal</dc:creator>
		<pubDate>Thu, 01 May 2008 16:20:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html#comment-46675</guid>
		<description>[...] the most. And most local businesses probably aren&#8217;t aware of what it is. That&#8217;s why Andy Beal of Marketing Pilgrim fame mostly gets queries from businesses who just want negative information about them to go away. The [...]</description>
		<content:encoded><![CDATA[<p>[...] the most. And most local businesses probably aren&#8217;t aware of what it is. That&#8217;s why Andy Beal of Marketing Pilgrim fame mostly gets queries from businesses who just want negative information about them to go away. The [...]</p>
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		<title>By: Andy Beal</title>
		<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/comment-page-1#comment-46672</link>
		<dc:creator>Andy Beal</dc:creator>
		<pubDate>Thu, 01 May 2008 15:50:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html#comment-46672</guid>
		<description>@Paul - the blackhats are already here. If you have a bad character/reputation, then some don&#039;t care what tactics are used to correct it.

I think blackhat is very, very risky with reputation management. After all, you&#039;re already facing questions about your reputation, the last thing you need is more questions about those fake customer reviews you created. ;-)</description>
		<content:encoded><![CDATA[<p>@Paul &#8211; the blackhats are already here. If you have a bad character/reputation, then some don&#8217;t care what tactics are used to correct it.</p>
<p>I think blackhat is very, very risky with reputation management. After all, you&#8217;re already facing questions about your reputation, the last thing you need is more questions about those fake customer reviews you created. <img src='http://www.marketingpilgrim.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
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		<title>By: Paul Chaney</title>
		<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/comment-page-1#comment-46671</link>
		<dc:creator>Paul Chaney</dc:creator>
		<pubDate>Thu, 01 May 2008 15:45:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html#comment-46671</guid>
		<description>Andy, do you see the ORM industry becoming victimized by &quot;blackhat&quot; or &quot;greyhat&quot; tacticians similary in scope to what&#039;s happened over the years in SEO?

&lt;em&gt;Paul Chaney&#039;s last blog post..&lt;a href=&#039;http://feeds.feedburner.com/~r/ConversationalMediaMarketing/~3/280070214/taking-a-few-da.html&#039; rel=&quot;nofollow&quot;&gt;Taking a few days off to celebrate with family&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Andy, do you see the ORM industry becoming victimized by &#8220;blackhat&#8221; or &#8220;greyhat&#8221; tacticians similary in scope to what&#8217;s happened over the years in SEO?</p>
<p><em>Paul Chaney&#8217;s last blog post..<a href='http://feeds.feedburner.com/~r/ConversationalMediaMarketing/~3/280070214/taking-a-few-da.html' rel="nofollow">Taking a few days off to celebrate with family</a></em></p>
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		<title>By: Brick Marketing</title>
		<link>http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html/comment-page-1#comment-46670</link>
		<dc:creator>Brick Marketing</dc:creator>
		<pubDate>Thu, 01 May 2008 15:24:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/05/businessweek-ordains-online-reputation-management-as-an-industry.html#comment-46670</guid>
		<description>One disgruntled customer can make a nightmare for your organization with sites like ripoffreport whose posts usually rank very high for an organizations name. I believe that reputation management if done right and also honestly should be ok. As long as reputation managers keep things white hat this industry will thrive.</description>
		<content:encoded><![CDATA[<p>One disgruntled customer can make a nightmare for your organization with sites like ripoffreport whose posts usually rank very high for an organizations name. I believe that reputation management if done right and also honestly should be ok. As long as reputation managers keep things white hat this industry will thrive.</p>
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