Google Leads the Top 10 U.K. Search Sites

Friday, June 6th, 2008;
-- Sean Maguire |

No surprise here. Google continued its dominance in the number one position of the top 10 search sites in the UK, with just over 74% share, according to comScore. eBay ranked second with 6 percent, followed by Yahoo! Sites (4.3 percent) and Microsoft Sites (3.4 percent). Rounding out the top 10, U.K. properties, Rightmove Sites and Bebo.com claimed .8 and .7 percent respectively.

Month over month, there was nominal movement in the stats. The only notable is the presence of Social Media sites in the top 10. Facebook.com, claimed a 1.8-percent market share in April. We’ll watch how that develops over the next few quarters.

UK Share of Search (according to comScore)

April 2008 vs. March 2008

Property

Mar-08

Apr-08

% Change

Total Internet

100.0

100.0

0.0

Google Sites

74.4

74.2

-0.2

eBay

5.7

6.0

0.3

Yahoo! Sites

4.4

4.3

-0.1

Microsoft Sites

3.5

3.4

-0.1

Ask Network

2.7

2.7

0.0

Facebook.com

1.7

1.8

0.1

AOL LLC

1.6

1.6

0.0

Rightmove Sites

0.8

0.8

0.0

Bebo.com

0.7

0.7

0.0

Amazon Sites

0.7

0.7

0.0

**Excludes searches from public computers such as Internet cafes or access from mobile phones or PDAs.

Other notable findings from April 2008 include:

  • UK leads Europe with 4.1 billion searches
  • 31.2 million U.K. Internet users made at least one search during the month<
  • U.K. searchers conducted an average of 130 searches per searcher during the month. (That’s about 1 search per cup of tea or 4 per day - depending on the Brit)

17 Responses to “Google Leads the Top 10 U.K. Search Sites”

  1. Andy Beal Says:

    LOL just saw your “cup of tea” reference. You know, I’m one of the few Brits that hates tea–unless it’s sweetened iced tea! ;-)

  2. Sean Maguire Says:

    Hah! It’s hard to spice up stats. I had to throw something in there to give a nod to our friends across the pond - and to make sure someone is reading. :)

  3. trexpenn Says:

    Just really amazing how dominant Google is. Doesn’t look like a combined Yahoo and Microsoft will really make a dent.

    trexpenn’s last blog post..Dimdim Unleashes the “Eagle”

  4. Desmond - GradeMoney.com Says:

    Yeah. Google’s big and some people already see it as the Internet God or something.

    Desmond - GradeMoney.com’s last blog post..Should I Dump AdSense?

  5. Symbian Says:

    But in other countries Google doesn’t have leading position in web search.

    Symbian’s last blog post..Nokia S60 Symbian Windows Live client available in Europe

  6. Warenwirtschaft Says:

    It is really time that microsoft and/or yahoo get their strategies right. A dominant player like google can only be bad for the market.

  7. trexpenn Says:

    Yes, Google is somewhat a God especially for a lot of Internet marketer whose income depends on the Big G.

    trexpenn’s last blog post..Dimdim Unleashes the “Eagle”

  8. trexpenn Says:

    @Symbian - Yup. I think in China. Google is buying stakes on the top search engine there.

    trexpenn’s last blog post..Dimdim Unleashes the “Eagle”

  9. Web Marketing Man Says:

    When analysing our monthly stats (down here in South Africa), the overwhelming popularity of Google as search engine of choice in our country becomes obvious.

    Would love to see full South African stats, but for our clientele Google accounts for 90%+ of search engine driven traffic. That is sheer market domination. Yahoo! doesn’t feature at all….

  10. Jage Says:

    I just read that google domination would over because not cannot recognize web2.0 technology such as flash, but now goole still dominate

    Jage’s last blog post..Misteri Lagu Gaby - Tinggal Kenangan

  11. Jayson Says:

    No surprise but it’s always eye opening when you see the numbers. I’m interested in seeing if social sites continue to gain market share…it wouldn’t surprise me if they did.

  12. Keylogger Guy Says:

    So Yahoo is loosing positions? Great news for Microsoft, aren’t they?

  13. CFusion Says:

    what i see we have a good increase in ebay followed by facebook wich could tell us who will gain much popularity next fw months on the other hand google losing…

  14. Goran Web Design Says:

    Now this is why we all optimise for Google, because its where the searchers are. Its scary when we see the actual numbers.

  15. Juicy Links: June 2 - June 6 : Exclusive Concepts Blog Says:

    [...] Google Leads the Top 10 U.K. Search Sites [...]

  16. Hakon Damm Says:

    Very Bad Credit Car Loans helps you to borrow car loans at competitive rates regardless of your past credit record. You do not need a good credit record to take advantage of our services. Our services are designed in such a way that everyone, irrespective of personal and credit record, can avail of our services. Visit - http://www.verybadcreditcarloans.co.uk

  17. Unsecured Cash Loans Says:

    UK based unsecured loans, unsecured personal loans & cash loans provider. Fill online form for cheap unsecured loans and get loans at low APR. Fast approval apply now. Apply now for any type of unsecured loans at - http://www.unsecuredloansx.co.uk

Leave a Reply

Please read our comment policy.