Posted June 23, 2008 10:11 am by with 16 comments

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If the above headline were true, Google would have found itself at the bottom of the annual Harris Interactive Reputation Quotient poll, along with all of the major airlines.

Fortunately, for us and them, Google doesn’t charge for its search engine and, when it comes to taking care of its employees, leads corporate America.

Largely for its reputation for treating workers well, Google claimed the No. 1 spot from Microsoft Corp, which fell to 10th place.

"The ratings they get focus on how they treat their employees, their workplace environment," said Robert Fronk, senior vice president at Rochester, New York-based Harris. "They absolutely get tremendous credit for the social responsibility, which for them is also linked with their vision and leadership."

The top ten "best liked" companies are listed below (previous year’s ranking in parentheses):

1. Google (4)

2. Johnson & Johnson (2)

3. Intel (16)

4. General Mills Inc (6)

5. Kraft Foods Inc (not listed)

6. Berkshire Hathaway (21)

7. 3M Co (3)

8. Coca-Cola Co (5)

9. Honda (14)

10. Microsoft (1)