Don’t Blinkx, You May Miss New Video Search API
I’m shocked that video search engine Blinkx has not been acquired by a larger company. It seems like Blinkx is continually in the news, is constantly innovating, had a UK IPO in 2007, yet appears not to be an acquisition target for one of the "big boys."
Maybe Blinkx is feeling the frustration of not being invited to the big dance. Today it announced the launch of Red Label, a public API for anyone looking to include Blinkx’s video search results in their own search results.
"If you have fewer than 10,000 searches per day, you can have access for free. If you have more than 10,000, we ask you to monetize it and share with us," [Chief Executive and founder Suranga] Chandratillake said. Sites can incorporate Blinkx’s advertisements and split revenue evenly; those sites that already have monetization under way must work out a specific revenue-sharing plan with the company, he added.
It looks like Blinkx is following the lead of Yahoo–which recently opened up its search results. Maybe if Blinkx can get hundreds (or thousands) of other web sites using its search results, it will finally get the attention of a sugar daddy.