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Why You Need a “NoIndex, NoFollow” Sign in Your Front Yard

A California resident is suing Google for trespassing. Apparently Google’s Street View driver ignored a "No Trespassing" sign, drove down a private road, and snapped photos of the resident’s house.

The resident decided that simply submitting a removal request was too easy–and lacked any kind of chance for a settlement from Google–so the case is now before a judge. While legal-eagles will enjoy the debate over whether this truly is an invasion of privacy, or trespassing, I got a kick out of Ars Technica’s comparison to how Google should have treated the sign:

In the real world, things like private roads and trespassing signs serve the same purpose as the tools Google provides for turning away its indexing robots; they are opt-out mechanisms from an earlier age. Forcing people to build a private road, erect a sign, and then still use some online tools to have the pictures pulled (after already being available to the world) seems unduly burdensome on a common-sense level, and it has little to do with whether a stranger pulls into your driveway simply in order to turn around.

The lesson here? If you don’t won’t Google driving on private property, use a "NoIndex, NoFollow" sign instead of "No Trespassing." ;-)

  • http://www.sannayak.com San Nayak

    Good idea Andy, “nofollow/noindex” will be a household term in a year or so. Good looking and commited girls will also wear t-shirts saying “nofollow/noindex”. lol.

    San Nayak’s last blog post..4 Easy Steps to Start a Personal Blog with WordPress

  • http://www.marketingpilgrim.com Andy Beal

    @San – LOL on the t-shirts.

  • http://www.greatpriceshere.com Nicole Price

    What a parody! Great post. Thanks.

    Nicole Price’s last blog post..The Most Expensive?.

  • http://www.traffick.com Andrew Goodman

    Noindex/nofollow in your front yard — ha ha, good quip Andy :)

    Andrew Goodman’s last blog post..Google AdWords Success Stories

  • http://www.stephenbaugh.com Stephen Baugh

    LOL very funny.

    Would I also need to check the robots.txt file to see if my wife was allowing me to come home tonight?

    :-)

  • http://www.techsuccessmap.com Janice Gentles-Jones

    It’s not very often when a post makes me smile. i love it. :-) Thanks Andy.

    Janice Gentles-Jones’s last blog post..Converting An Email Into An Outlook Task

  • http://seologia.com.ar Seologia

    LOL! Wasn’t it Yahoo! that ignored some of these commands?

    Seologia’s last blog post..Resultado del Concurso: And the Winner is?

  • http://www.80millionmoviesfree.com Brake

    Great post. Thanks.

  • http://www.hilaryshepherd.com/ Hollywood Gossip Girl

    I have my sniper rifle ready if Google goes on my private property.

  • http://www.webdesign-glasklar.de/leistungseo.php Webdesign

    Hi,

    I think noindex, nofollow ….. is out !!

    Thanks.

  • http://freeipodsetc.co.uk iPod fan

    In all seriousness I think what Google did was wrong. I know you’re allowed to take pictures in public but surely private should be ‘private’.

    Time to get myself a sign saying noindex and nofollow!

    John

  • http://www.jordankasteler.com/utah-seo-pro-blog/ Utah SEO Pro

    I’m going to block Google out of my private property with robots.txt

    Utah SEO Pro’s last blog post..Building an SEO Friendly Site – SES San Jose 2008 Presentation

  • http://cars.com Bonnie Gibbons

    Andy, the proper syntax can be found on this page:

    http://www.guiabuscadores.com/2007/117/

  • http://www.TannerSite.com Tanner Christensen

    Is Google’s mission to discover everything, everywhere, and share it with everyone, everywhere? Better question: is there anybody who thinks that’s a good idea?

  • http://www.quenet.org/ SEO Canada

    Sure I can put an NoIndex, NoFollow on my front porch… but I rather place a Disallow Robot out there… possibly similar to the traffic control robot from Robocop… That should keep Google away… :)

  • http://www.playablefreeonlinegames.com Games

    Noindex and nofollow. I’ve used them only a few times because for me google is always welcomed. I would always invite google to my private party.

  • http://www.propdata.co.za/ Robert

    HAhahahaha… rather amusing, I’ll be noindexing everything, but feel free to carry on with my neighbors.

    On the other hand, this could be quite disturbing… would we have to opt out of everything?

  • http://www.gadgets4nowt.co.uk PS3

    If only you could use something similar with the IRS/Inland Revenue !!!

  • http://www.tmdesigner.it tmdesigner

    another great post..very nice!

  • http://www.essio-marketing.co.uk SEO Liverpool

    Hilarious. Great to see the ‘little people’ standing up for themselves against the big people. Love the irony and humour…wicked post!!