Comments on: Bloggers Increase HP Laptop Sales 85%

By: Social Media - Simple Steps to Get Started

Social Media - Simple Steps to Get Started — Tue, 17 Feb 2009 23:22:33 +0000

[...] I think of social media marketing success I think of HP’s success (http://www.marketingpilgrim.com/2008/09/bloggers-increase-hp-laptop-s ales-85.html). I interviewed the agency who ran it and it was not only very high touch, but expensive. Probably [...]

By: seo

seo — Wed, 04 Feb 2009 08:40:55 +0000

That was a great idea on their part so they could increase their sales seo's last blog post..Have you worked out your Google Penalty Plan yet?

By: manu prasad » Social Branding (3 of 3)

manu prasad » Social Branding (3 of 3) — Mon, 19 Jan 2009 08:25:45 +0000

[...] For their product ‘Dragon’, HP did a promo called 31 days of the Dragon. As part of this, they contacted 31influential tech bloggers to give away 31 laptops in 31 days. Each blogger ran a contest according to his rules, but also publicised others running the contest. With 3,80,000 links and 25000 entries, I would count it a success. (via Marketing Pilgrim) [...]

By: HP ar blogeru palīdzību palielinājuši portatīvā datora pārdošanas apjomus par 85% | onkulis.com blogs

Fri, 12 Dec 2008 06:11:15 +0000

[...] Marketing Pilgrim rakstā ir dots piemērs, kā kompānija HP ar blogeru palīdzību spēja sacelt interesi par 9 mēnešus vecu HP laptopa modeli Dragon. [...]

By: Top 10 Social Media Network Marketing Tips

Top 10 Social Media Network Marketing Tips — Thu, 11 Dec 2008 11:43:37 +0000

This shows that things are coming along well to businesses, next thing you know you’re on someone else’s thoughts, and this is our thoughts on social media in the next 10 years top!

By: Franki

Franki — Thu, 11 Dec 2008 09:43:33 +0000

One would think that for company that’s closely aligned with the internet and it’s users (users need equipment to be able to use the net) – that online marketing and promotions should be the first rather then the latter (post traditional marketing).

Eitherway, the results were great and good to see that HP carry on further…

By: Juha

Juha — Thu, 11 Dec 2008 09:35:31 +0000

Right... but what was in it for the bloggers? Did they do it for free? If that's the case, HP must've got some remarkable mileage out of the campaign. Juha's last blog post..Newbie gardener notes

By: Janice (5 Minutes for Mom)

Janice (5 Minutes for Mom) — Thu, 11 Dec 2008 09:31:12 +0000

We have worked on several campaigns with HP on our blog, including giving away laptops and printers with our Blogs Can Change Lives program. Who better to reach with their messaging than people who are online! Our audience was thrilled with them. Janice (5 Minutes for Mom)'s last blog post..Win YOUR choice of KEEN Boots, Shoes or Sandals!

By: HP giving away USD300,000 worth of products through blogs | CLAUDIA.SG

HP giving away USD300,000 worth of products through blogs | CLAUDIA.SG — Tue, 09 Dec 2008 17:11:51 +0000

[...] I was interested to find out how HP increases its laptop sales by 85% using bloggers. [...]

By: User Generated Contests « Simon Harrow

User Generated Contests « Simon Harrow — Tue, 09 Dec 2008 10:48:53 +0000

[...] more about it here and comment, shout out and share. [...]

By: Social media marketing: la pubblicità sui blog può aumentare le vendite? | Web Marketing Blog

Fri, 05 Dec 2008 09:23:46 +0000

[...] La HP, il famoso produttore di hardware, rilascia un nuovo portatile. Dopo 9 mesi, le vendite raggiunte tramite il marketing tradizionale non sono incoraggianti. La HP si affida allora ad un’agenzia che sviluppa una campagna social media: coinvolti nel progetto, 31 bloggers di prestigio specializzati in nuove tecnologie. Risultato? Le vendite del notebook HP uscito quasi un anno fa, sono aumentate dell’85%! [...]

By: Michael Carnell

Michael Carnell — Thu, 04 Dec 2008 22:19:23 +0000

Very cool. Nice that some large companies are learning the power of social media and good - not harmful or deceitful - ways to harness it. Michael Carnell's last blog post..The Walls Are Transparent

By: Opération de Rp blogueurs pour HP : un cas d'école! | Marketing 2.0 - Le blog de l'agence You to You

Fri, 31 Oct 2008 16:36:36 +0000

[...] Source : Opinion watch et Marketing Pilgrim [...]

By: Social Media Marketing: een omzetstijging van 85% | Tribal Internet Marketing - Weblog

Mon, 20 Oct 2008 09:17:46 +0000

[...] heeft deze actie nu eigenlijk opgeleverd? (Met dank aan Janet Meiners) Er zijn in totaal 25.000 mensen die hebben deelgenomen aan de verschillende wedstrijden. Alle 31 [...]

By: Check Page Rank

Check Page Rank — Sat, 11 Oct 2008 11:50:43 +0000

Blogger are making enough money to support a bank. Recent Bankaholic $15Million purchase is a good example.

By: Social Branding (3 of 3) | brants

Social Branding (3 of 3) | brants — Fri, 10 Oct 2008 02:56:56 +0000

By: Broken Online Model Endcap » Marketing Productivity Blog » Blog Archive

Thu, 09 Oct 2008 00:13:37 +0000

[...] Facebook widgets on Facebook or HP Notebooks to people reading specific tech blogs is not Marketing Genius, it’s shooting fish in a barrel. There’s no Reach, and these [...]

By: kry

kry — Wed, 08 Oct 2008 22:06:11 +0000

Awesome post here and thanks for this. kry's last blog post..How to Build Backlinks

By: QuickPWN

QuickPWN — Mon, 06 Oct 2008 18:18:16 +0000

The 31 Days of the Dragon contest got really nasty in the last 10 days. One person was so desperate to get this notebook that he lied and cheated in the contests. QuickPWN's last blog post..Install Flash Player iPhone App

By: iCalvyn

iCalvyn — Sun, 05 Oct 2008 00:39:50 +0000

I am consider hp supporter, all my notebook and PC are from HP, even mouse and keyboard and printer