Marketing Pilgrim's "Search Marketing" Channel

Sponsor Marketing Pilgrim's Search Marketing Channel today! Get in front of some of the most influential readers in the Internet and social media marketing industry. Contact us today!

The 90’s Called Yahoo & Asked for its Homepage Back – New Design Coming!



If you have Yahoo set as your homepage–or just happen to visit Yahoo.com often–you may see this new design starting tomorrow:

Yahoo has announced it will start testing a new homepage design with a small group of Yahoo users. Here’s what you’ll get:

  1. One easy check-in point. We’re testing a dashboard area (off to the left) that will let you add previews of your favorite Yahoo! and non-Yahoo! services – starting with checking for new mail from multiple accounts (initially Yahoo! Mail, AOL Mail and Gmail, with more to come), weather forecasts, and local events. We plan to add plenty more preview applications in the future, so that you don’t have to spend as much time jumping from site to site just to stay plugged in.
  2. Helping you stay informed. We’re always hearing how much people love the “Featured” area of the page, so we’re going to keep enhancing that with more and more fresh, timely content you’re interested in from across the Web. And of course we still have the prominent search box, with Yahoo! Search’s handy “Search Assist” feature. As we continue evolving the test versions, you’ll also notice us adding more information about what your friends are doing across Yahoo! and the Web in general.

For the 314 million globally who make Yahoo their first stop each day, the new homepage could be very well received. It still retains the "push" features of news, entertainment, sports, etc, but also adds some "pull" options such as email, weather, photos, etc.

iGoogle and Netvibes (which is what I use) might be a little too geeky for Yahoo’s average user, so a blend of the old with the new, could be a good recipe.

What do you think of the new Yahoo homepage?

  • http://www.seovj.com/ Marty Martin

    That’s the best they could come up with? I would have expected something a lot better from a player like Yahoo.

  • http://cssdigitaldesign.co.uk sheppy

    It’s cut down quite a bit and the interface looks simple enough to be fair. However it looks unexpectedly empty – is that bad?

  • james

    oh look they copied AOL again (at least with the 3rd party access stuff) :)

  • http://www.jordankasteler.com/utah-seo-pro-blog/ Utah SEO Pro

    Hah, it doesnt look THAT bad. c’mon. :)

    Utah SEO Pro’s last blog post..Building an SEO Friendly Site – SES San Jose 2008 Presentation

  • http://www.couponcodesbox.com Web Hosting Coupon Codes

    Can’t wait for the new design. It looks much cleaner and easier to navigate

    Web Hosting Coupon Codes’s last blog post..HostMonster Promo 2008 – Only $4.95/month

  • http://blog.readysetconnect.com Daniel, The Hosting Blog

    Finally a new design for Yahoo! They have been using this sucker far too long. Although, I think that simple site designs like Yahoo and Google are the best.

    Daniel, The Hosting Blog’s last blog post..The biggest hosting company is not always the best. Startup web hosts can provide something a large host can’t.

  • http://factualsatisfaction.freehostia.com/cell.html brando the Great

    I love the 90’s style and I wish they’d work on their directories again, which they haven’t seemed to do in years now.