Warning: Bebo Will Change Your Profile Without Warning or Input
If you’ve paid attention to my advice about selecting your social networking profile name, you’ve likely carefully made your choice.
Well be warned; Bebo will change your profile name without notice and without any input from you.
Take a look at this email I recently received from Bebo:
Your username has been changed by a Bebo administrator for security purposes. Sorry for the inconvenience.
New Username: AndyBeal_*******
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Please do not reply directly to this email.
If you have a question about the Bebo service:
1) Read our Help page by clicking – http://www.bebo.com/Help. This will probably answer your question about Bebo.
2) If you still have a question, then please contact us with your question by clicking – http://www.bebo.com/ContactUs
Bebo, Inc., 795 Folsom St, 6th Floor, San Francisco, CA 94107, USA.
Outrageous? You tell me.
It’s been a couple of days since I requested an explanation from Bebo folks, but apparently they don’t even care to respond. The only saving grace is that I wasn’t using Bebo for Google reputation management, so the change inflicts little damage for me.
Let this be a warning. Don’t ever rely 100% on your social networking profile for brand building. Bebo–and perhaps others–can and will change your profile without warning.
PS. Did this happen to you? It’s happened to others.