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I think the next GEICO "celebrity" TV ad should feature AOL. You know the ads I’m talking about. GEICO brings in a celebrity that once lived in the limelight but now, sadly, can’t get any better work other than co-starring with an animated gecko.
I say this because AOL has seen better days. Once the 800 gorilla of the internet, AOL has spent the last few years trying to find that one big comeback role that will revive its career.
Its latest comeback attempt is to bring social networking widgets to the AOL homepage. Over the coming weeks, AOL users (you know who you are) will soon have access to the following:
AOL’s own AIM and Bebo, MySpace, Twitter, and Facebook. Called "My Networks," the tabs invite members to log into their social profiles and see a limited amount of information–feed and in-box updates from Facebook and MySpace, new Twitter messages, AIM status messages, etc.–as well as links to access the full versions of the apps.
A great way to keep AOL sticky enough so that its current users don’t bail? Absolutely!
Likely to attract new users to AOL.com? Let’s just say that not even saving 15% on my car insurance would get me to make AOL.com my homepage.
What do you think?
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GoScript Says:
October 30th, 2008 at 3:17 pm
I personally think it’s a waste of money and time from AOL.
Everyone (almost everyone) is already having their own twitter, myspace or facebook.
They simply add nothing new.
GoScript’s last blog post..WordPress Uniquefier Plugin v3.0
Busby SEO Says:
October 31st, 2008 at 12:15 am
Another followers without new innovation, that will make people interest
Busby SEO’s last blog post..By: Busby SEO Test | Move to New Server
SiteProNews: Does Your Website Need a Magic Act? | E-Mail mit Spam Says:
November 1st, 2008 at 7:42 am
[...] AOL.com Adds Widget; Talking Geckos Next? [...]
Kristina Says:
November 2nd, 2008 at 4:15 am
I think it is too little, too late. I also think AOL made a big mistake when they took away AOL blogs on Oct. 31. To come out with something new (these new features you just mentioned), on the same day as taking away a service that hundreds of thousands used (AOL Journals), was a big mistake…
Kristina’s last blog post..Goodbye AOL JLand
Utah SEO Pro Says:
November 2nd, 2008 at 4:03 pm
ya, they just need to give up.
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