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	<title>Comments on: Google Display Ad Builder; More Cheesy Ads Coming Your Way</title>
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		<title>By: cardiff string quartet</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-68414</link>
		<dc:creator>cardiff string quartet</dc:creator>
		<pubDate>Wed, 25 Feb 2009 12:28:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-68414</guid>
		<description>I&#039;ve noticed ads being disguised in an attempt to make people click them.

The ones that I&#039;ve noticed on Facebook use the same font and icons in order to trick the viewer into thinking it&#039;s part of the overall site!</description>
		<content:encoded><![CDATA[<p>I&#8217;ve noticed ads being disguised in an attempt to make people click them.</p>
<p>The ones that I&#8217;ve noticed on Facebook use the same font and icons in order to trick the viewer into thinking it&#8217;s part of the overall site!</p>
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		<title>By: Greg Gillespie</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-67516</link>
		<dc:creator>Greg Gillespie</dc:creator>
		<pubDate>Wed, 11 Feb 2009 05:16:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-67516</guid>
		<description>Does anyone get what Andy is saying here?

The analysts are saying that the trend is moving away from Display ads but now Google goes against the trend and releases their own version, which seems dumb.

Think, when was the last time you clicked on a display ad?

When was the last time you clicked on a text ad (Adsense, or Sponsored Links, or Google Ads)?

We read text very quickly and display ads require more comprehension or deciphering, so my advice here is to take advantage of the &quot;Extra Space&quot; display ad and make it like a supersize text ad. 

This may sound strange coming from a Graphic Designer that I am but hey, what other reason could there be for people snubbing those in your face flashing, hovering tiles when you are trying to read the news etc?

M2CW

Greg</description>
		<content:encoded><![CDATA[<p>Does anyone get what Andy is saying here?</p>
<p>The analysts are saying that the trend is moving away from Display ads but now Google goes against the trend and releases their own version, which seems dumb.</p>
<p>Think, when was the last time you clicked on a display ad?</p>
<p>When was the last time you clicked on a text ad (Adsense, or Sponsored Links, or Google Ads)?</p>
<p>We read text very quickly and display ads require more comprehension or deciphering, so my advice here is to take advantage of the &#8220;Extra Space&#8221; display ad and make it like a supersize text ad. </p>
<p>This may sound strange coming from a Graphic Designer that I am but hey, what other reason could there be for people snubbing those in your face flashing, hovering tiles when you are trying to read the news etc?</p>
<p>M2CW</p>
<p>Greg</p>
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		<title>By: Google Builds a Better AdWords Display Ad Builder &#124; Blogging Tips to Help You Make Money With Your Blog - Dinters</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-60635</link>
		<dc:creator>Google Builds a Better AdWords Display Ad Builder &#124; Blogging Tips to Help You Make Money With Your Blog - Dinters</dc:creator>
		<pubDate>Mon, 24 Nov 2008 14:40:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-60635</guid>
		<description>[...] Google really wants you to add display ads to your marketing mix because, barely a month after launching its AdWords display ad builder, the search engine giant has made some [...]</description>
		<content:encoded><![CDATA[<p>[...] Google really wants you to add display ads to your marketing mix because, barely a month after launching its AdWords display ad builder, the search engine giant has made some [...]</p>
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		<title>By: Amy</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-58994</link>
		<dc:creator>Amy</dc:creator>
		<pubDate>Tue, 04 Nov 2008 14:03:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-58994</guid>
		<description>Google is a strange beast. I used to have adwords but never made much from them!

&lt;em&gt;Amy&#039;s last blog post..&lt;a href=&#039;http://your-rewards.net/another-new-feature-from-freebie-jeebies/&#039; rel=&quot;nofollow&quot;&gt;Another new feature from Freebie-Jeebies&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Google is a strange beast. I used to have adwords but never made much from them!</p>
<p><em>Amy&#8217;s last blog post..<a href='http://your-rewards.net/another-new-feature-from-freebie-jeebies/' rel="nofollow">Another new feature from Freebie-Jeebies</a></em></p>
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		<title>By: iPwner</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-58566</link>
		<dc:creator>iPwner</dc:creator>
		<pubDate>Wed, 29 Oct 2008 01:33:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-58566</guid>
		<description>I&#039;ve seen these ads and it would be interesting to see how they perform.

&lt;em&gt;iPwner&#039;s last blog post..&lt;a href=&#039;http://www.ipwner.net/ipwner/week-9-nfl-power-rankings/&#039; rel=&quot;nofollow&quot;&gt;Week 9 NFL Power Rankings Titans Undefeated!&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I&#8217;ve seen these ads and it would be interesting to see how they perform.</p>
<p><em>iPwner&#8217;s last blog post..<a href='http://www.ipwner.net/ipwner/week-9-nfl-power-rankings/' rel="nofollow">Week 9 NFL Power Rankings Titans Undefeated!</a></em></p>
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		<title>By: Green</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-58407</link>
		<dc:creator>Green</dc:creator>
		<pubDate>Fri, 24 Oct 2008 13:24:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-58407</guid>
		<description>I&#039;m not sure if G knows something we don&#039;t or are just removing an obstacle to those that would pay for the ads regardless of performance.   One of the costs or limitations is the ability to design a good ad, by providing those services for free they should theoretically increase revenue.

&lt;em&gt;Green&#039;s last blog post..&lt;a href=&#039;http://promomanagers.wordpress.com/2008/10/24/commerce-goes-off-the-cliff/&#039; rel=&quot;nofollow&quot;&gt;Commerce Goes Off The Cliff&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I&#8217;m not sure if G knows something we don&#8217;t or are just removing an obstacle to those that would pay for the ads regardless of performance.   One of the costs or limitations is the ability to design a good ad, by providing those services for free they should theoretically increase revenue.</p>
<p><em>Green&#8217;s last blog post..<a href='http://promomanagers.wordpress.com/2008/10/24/commerce-goes-off-the-cliff/' rel="nofollow">Commerce Goes Off The Cliff</a></em></p>
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		<title>By: Blog Roundup for October 20th :: Christopher Ross</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-58231</link>
		<dc:creator>Blog Roundup for October 20th :: Christopher Ross</dc:creator>
		<pubDate>Tue, 21 Oct 2008 14:06:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-58231</guid>
		<description>[...] Advertising Age points the an interesting fact, online ad revenue isn&#8217;t infinite. There are going to be a lot of pissed off Web 2.0 workers out there. Love it or hate it, print media is still alive and well. Still on the subject of ads, Google builds a new graphical web builder. [...]</description>
		<content:encoded><![CDATA[<p>[...] Advertising Age points the an interesting fact, online ad revenue isn&#8217;t infinite. There are going to be a lot of pissed off Web 2.0 workers out there. Love it or hate it, print media is still alive and well. Still on the subject of ads, Google builds a new graphical web builder. [...]</p>
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		<title>By: Busby SEO</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-58145</link>
		<dc:creator>Busby SEO</dc:creator>
		<pubDate>Sat, 18 Oct 2008 21:55:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-58145</guid>
		<description>Great tools from Google and very interesting development

&lt;em&gt;Busby SEO&#039;s last blog post..&lt;a href=&#039;http://www.dstudiobali.com/webdesign/busby-seo-test-page/#comment-1790&#039; rel=&quot;nofollow&quot;&gt;By: Badoer&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Great tools from Google and very interesting development</p>
<p><em>Busby SEO&#8217;s last blog post..<a href='http://www.dstudiobali.com/webdesign/busby-seo-test-page/#comment-1790' rel="nofollow">By: Badoer</a></em></p>
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		<title>By: Downloadic</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-58111</link>
		<dc:creator>Downloadic</dc:creator>
		<pubDate>Sat, 18 Oct 2008 12:36:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-58111</guid>
		<description>it’ll be a handy tool, wish its Cheesy.</description>
		<content:encoded><![CDATA[<p>it’ll be a handy tool, wish its Cheesy.</p>
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		<title>By: 125&#215;125.de &#187; Grafik-Bannerbaukasten in Google Adwords&#160;&#171;</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-58059</link>
		<dc:creator>125&#215;125.de &#187; Grafik-Bannerbaukasten in Google Adwords&#160;&#171;</dc:creator>
		<pubDate>Fri, 17 Oct 2008 14:47:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-58059</guid>
		<description>[...] jemals in der deutschen Version von Adwords auftauchen wird. Anschauen kann man es aber trotzdem. Andy Beal hat in seinem Artikel auch ein YouTube Video verlinkt. Screenshot: Googles neuer Bannerbaukasten   [...]</description>
		<content:encoded><![CDATA[<p>[...] jemals in der deutschen Version von Adwords auftauchen wird. Anschauen kann man es aber trotzdem. Andy Beal hat in seinem Artikel auch ein YouTube Video verlinkt. Screenshot: Googles neuer Bannerbaukasten   [...]</p>
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		<title>By: Christopher Ross</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-58021</link>
		<dc:creator>Christopher Ross</dc:creator>
		<pubDate>Thu, 16 Oct 2008 21:19:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-58021</guid>
		<description>That actually looks really cool. I hate to admit Google may have done it again. Now, as for trends ... I&#039;m not sure because lately I&#039;ve seen a lot of banner ads appearing across the network the week.

&lt;em&gt;Christopher Ross&#039;s last blog post..&lt;a href=&#039;http://www.thisismyurl.com/portfolio/blog-round-up-october-16th/&#039; rel=&quot;nofollow&quot;&gt;Blog Round Up - October 16th&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>That actually looks really cool. I hate to admit Google may have done it again. Now, as for trends &#8230; I&#8217;m not sure because lately I&#8217;ve seen a lot of banner ads appearing across the network the week.</p>
<p><em>Christopher Ross&#8217;s last blog post..<a href='http://www.thisismyurl.com/portfolio/blog-round-up-october-16th/' rel="nofollow">Blog Round Up &#8211; October 16th</a></em></p>
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		<title>By: PS3</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-58020</link>
		<dc:creator>PS3</dc:creator>
		<pubDate>Thu, 16 Oct 2008 18:37:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-58020</guid>
		<description>I wasn&#039;t keen when I first heard the idea because I have never been a whiz at graphics or videos.  This handy tool will make a huge difference - for once I find myself thanking the big G :)</description>
		<content:encoded><![CDATA[<p>I wasn&#8217;t keen when I first heard the idea because I have never been a whiz at graphics or videos.  This handy tool will make a huge difference &#8211; for once I find myself thanking the big G <img src='http://www.marketingpilgrim.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Utah SEO Pro</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-58009</link>
		<dc:creator>Utah SEO Pro</dc:creator>
		<pubDate>Thu, 16 Oct 2008 16:17:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-58009</guid>
		<description>Looks like it&#039;ll be a handy tool...maybe.

&lt;em&gt;Utah SEO Pro&#039;s last blog post..&lt;a href=&#039;http://www.jordankasteler.com/utah-seo-pro-blog/link-metrics/&#039; rel=&quot;nofollow&quot;&gt;Link Metrics for SEO&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Looks like it&#8217;ll be a handy tool&#8230;maybe.</p>
<p><em>Utah SEO Pro&#8217;s last blog post..<a href='http://www.jordankasteler.com/utah-seo-pro-blog/link-metrics/' rel="nofollow">Link Metrics for SEO</a></em></p>
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		<title>By: Nicole Price</title>
		<link>http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html/comment-page-1#comment-58004</link>
		<dc:creator>Nicole Price</dc:creator>
		<pubDate>Thu, 16 Oct 2008 14:49:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2008/10/google-display-ad-builder-more-cheesy-ads-coming-your-way.html#comment-58004</guid>
		<description>This is a very interesting development, worth exploring.  Thank you.

&lt;em&gt;Nicole Price&#039;s last blog post..&lt;a href=&#039;http://www.greatpriceshere.com/2008/10/13/mobile-accessories/&#039; rel=&quot;nofollow&quot;&gt;Mobile Accessories&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>This is a very interesting development, worth exploring.  Thank you.</p>
<p><em>Nicole Price&#8217;s last blog post..<a href='http://www.greatpriceshere.com/2008/10/13/mobile-accessories/' rel="nofollow">Mobile Accessories</a></em></p>
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