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	<title>Comments on: Court Awards Facebook $873M in Spam Case: Is This Really Gonna Help?</title>
	<atom:link href="http://www.marketingpilgrim.com/2008/11/court-awards-873-million-to-facebook-in-spam-case-is-this-really-gonna-help.html/feed" rel="self" type="application/rss+xml" />
	<link>http://www.marketingpilgrim.com/2008/11/court-awards-873-million-to-facebook-in-spam-case-is-this-really-gonna-help.html</link>
	<description>Internet Marketing News</description>
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		<title>By: galin</title>
		<link>http://www.marketingpilgrim.com/2008/11/court-awards-873-million-to-facebook-in-spam-case-is-this-really-gonna-help.html/comment-page-1#comment-62173</link>
		<dc:creator>galin</dc:creator>
		<pubDate>Sat, 06 Dec 2008 23:04:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/?p=6582#comment-62173</guid>
		<description>From my point of view, spammers should be punished by our legislation. Only knowing that you can get criminal offense may result reducing the number of such people as Adam Guerbuez . NO abuse or violation should be allowed!</description>
		<content:encoded><![CDATA[<p>From my point of view, spammers should be punished by our legislation. Only knowing that you can get criminal offense may result reducing the number of such people as Adam Guerbuez . NO abuse or violation should be allowed!</p>
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		<title>By: Andy Beard</title>
		<link>http://www.marketingpilgrim.com/2008/11/court-awards-873-million-to-facebook-in-spam-case-is-this-really-gonna-help.html/comment-page-1#comment-60779</link>
		<dc:creator>Andy Beard</dc:creator>
		<pubDate>Tue, 25 Nov 2008 14:11:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/?p=6582#comment-60779</guid>
		<description>I agree this guy was a spammer, but spamming in itself doesn&#039;t mean you break CAN SPAM

How could this guy (or any legitimate marketer) legally comply with CAN SPAM on Facebook?

Both this judgement and the previous Myspace judgement were by default - quickly accelerated to tie up assets. If there had been an aggressive defense it might have taken many more months.

Facebook don&#039;t provide a facility to one-click opt out of messages from a specific person

As an example I was just invited to an event that is commercial (as most are)

There is no physical mailing address to either the person who sent it, or Facebook
There are 2 links, to the event details, and to my Facebook email preferences - both require me to login

To remove myself from specific mailings or notifications from that specific contact, I would have to use Facebook&#039;s search, or page through 100s, or probably 1000s of contacts based on the name the message was from, visit their profile, and find the remove from friends link in the bottom left corner in very small type.

This has major implications for any messaging on Facebook
It might have major implications on Facebook adoption
Facebook can&#039;t argue that they don&#039;t have to comply with CAN SPAM any more, as they submitted the claims to court - does that open them up to any kind of class action?

&lt;em&gt;Andy Beard&#039;s last blog post..&lt;a href=&#039;http://andybeard.eu/2008/06/opt-in-accelerator-warning-security-risk-read-this-first.html&#039; rel=&quot;nofollow&quot;&gt;Opt-in Accelerator Warning - Security Risk - Read This First!&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I agree this guy was a spammer, but spamming in itself doesn&#8217;t mean you break CAN SPAM</p>
<p>How could this guy (or any legitimate marketer) legally comply with CAN SPAM on Facebook?</p>
<p>Both this judgement and the previous Myspace judgement were by default &#8211; quickly accelerated to tie up assets. If there had been an aggressive defense it might have taken many more months.</p>
<p>Facebook don&#8217;t provide a facility to one-click opt out of messages from a specific person</p>
<p>As an example I was just invited to an event that is commercial (as most are)</p>
<p>There is no physical mailing address to either the person who sent it, or Facebook<br />
There are 2 links, to the event details, and to my Facebook email preferences &#8211; both require me to login</p>
<p>To remove myself from specific mailings or notifications from that specific contact, I would have to use Facebook&#8217;s search, or page through 100s, or probably 1000s of contacts based on the name the message was from, visit their profile, and find the remove from friends link in the bottom left corner in very small type.</p>
<p>This has major implications for any messaging on Facebook<br />
It might have major implications on Facebook adoption<br />
Facebook can&#8217;t argue that they don&#8217;t have to comply with CAN SPAM any more, as they submitted the claims to court &#8211; does that open them up to any kind of class action?</p>
<p><em>Andy Beard&#8217;s last blog post..<a href='http://andybeard.eu/2008/06/opt-in-accelerator-warning-security-risk-read-this-first.html' rel="nofollow">Opt-in Accelerator Warning &#8211; Security Risk &#8211; Read This First!</a></em></p>
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		<title>By: Nicole Price</title>
		<link>http://www.marketingpilgrim.com/2008/11/court-awards-873-million-to-facebook-in-spam-case-is-this-really-gonna-help.html/comment-page-1#comment-60773</link>
		<dc:creator>Nicole Price</dc:creator>
		<pubDate>Tue, 25 Nov 2008 13:03:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/?p=6582#comment-60773</guid>
		<description>The solution is in making it a criminal offense.  Lobbying for that legislation is what is needed.  Facebook should have no problem lobbying for it!

&lt;em&gt;Nicole Price&#039;s last blog post..&lt;a href=&#039;http://www.greatpriceshere.com/2008/11/17/best-recipe-sites/&#039; rel=&quot;nofollow&quot;&gt;The Best Recipe Sites&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>The solution is in making it a criminal offense.  Lobbying for that legislation is what is needed.  Facebook should have no problem lobbying for it!</p>
<p><em>Nicole Price&#8217;s last blog post..<a href='http://www.greatpriceshere.com/2008/11/17/best-recipe-sites/' rel="nofollow">The Best Recipe Sites</a></em></p>
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		<title>By: Kenney @ How To Make Money Blog</title>
		<link>http://www.marketingpilgrim.com/2008/11/court-awards-873-million-to-facebook-in-spam-case-is-this-really-gonna-help.html/comment-page-1#comment-60699</link>
		<dc:creator>Kenney @ How To Make Money Blog</dc:creator>
		<pubDate>Tue, 25 Nov 2008 00:06:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/?p=6582#comment-60699</guid>
		<description>No matter how hard or stiff the laws get, people are still gonna&#039; take risk to make money.  It&#039;s proven everyday in our prison system.  But we can still try to beef up security and prosecute as best we can.  It really gets old though, and no body feels like the hassle.

&quot;Can&#039;t we all just get along&quot;?  lol lol lol</description>
		<content:encoded><![CDATA[<p>No matter how hard or stiff the laws get, people are still gonna&#8217; take risk to make money.  It&#8217;s proven everyday in our prison system.  But we can still try to beef up security and prosecute as best we can.  It really gets old though, and no body feels like the hassle.</p>
<p>&#8220;Can&#8217;t we all just get along&#8221;?  lol lol lol</p>
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