Comments on: New Research: Companies Turn to Email to Increase Customer Engagement

By: Nicole Price

Nicole Price — Tue, 02 Dec 2008 14:39:15 +0000

And suddenly they are able to find the time? This is so typical of businesses. Once this becomes routine, something else will become the magic wand when things get tough again as they will. Nicole Price's last blog post..Stylish Cookware

By: Goran Web Design

Goran Web Design — Tue, 02 Dec 2008 14:01:43 +0000

What worries me is how effective will Email be as a medium.. I don’t know about anyone else here, but personally I’ve got a built-in “Perceived Spam Deleting mechanism”
I think, as spam is the nemesis of anyone with an email account, the same could be said for a lot of people out there

By: Red

Red — Tue, 02 Dec 2008 02:02:43 +0000

I agree, a fine line between email from companies and spam. You can include all of those surveys I get sent too. I enjoy giving a company feedback, but enough already. Red's last blog post..Clean Red Widget Designs

By: Saad Kamal

Saad Kamal — Mon, 01 Dec 2008 21:45:34 +0000

I think the current trend is to get involved with customers and engage them in a positive way and business will come automatically. Saad Kamal's last blog post..Microsoft to Pay $20 Billion for Yahoo Search

By: Matt Helphrey

Matt Helphrey — Mon, 01 Dec 2008 21:25:14 +0000

Great article! I have been using email marketing for quite awhile with much success so I know it works. Matt Helphrey's last blog post..Follow My Footsteps - Day 121

By: Jacques Seoman

Jacques Seoman — Mon, 01 Dec 2008 18:25:40 +0000

One has to seriously guard against perceived spam with email campaigns. It is a very delicate line to tread!

By: Utah SEO Pro

Utah SEO Pro — Mon, 01 Dec 2008 17:41:10 +0000

No doubt. High ROI and low cost for sure. Utah SEO Pro's last blog post..ExactFactor: An SEO Tool Review

By: Ami Ohayon

Ami Ohayon — Mon, 01 Dec 2008 15:51:08 +0000

Hopefully this can be one of the last pieces of evidence that I need to persuade one of my clients that they should be using email marketing. I’ve been suggesting it for 18 months now, and they still are resistant.

It’s particularly annoying since they’re selling a big ticket item that lends itself well to relationship marketing … they’re losing sales every week because of this blind spot.