According to Inside Facebook, Facebook has been growing at 3-4 hundred thousand users per day during the fourth quarter. For some reason, this number has drastically increased.
If Facebook continues at this rate, it could add up to 20 million new users in December and reach 200 million active users by March. Keep in mind however that about 70% of that growth is happening outside the United States.
And these aren’t inactive accounts, either. Facebook recently released engagement statistics, showing how not only are new accounts being setup, but they are active accounts as well. Some of the more interesting statistics include:
- 15 million pieces of content are shared each month
- 4 million videos are uploaded each month
- 2.5 million users become fans of Pages each day
These types of statistics should help you prove to your Executives that Facebook shouldn’t be ignored.