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Tuesday, January 13th, 2009 by Andy Beal

23

Carol Bartz Named the Next CEO of Yahoo

UPDATE: Yahoo has confirmed Carol Bartz as the new CEO, and announced that President Sue Decker will resign at the end of the transitional period.

As rumored just a few days ago, Yahoo is expected to announce Carol Bartz as its next CEO. Bartz, the former chief executive of software company Autodesk Inc., will take over from Jerry Yang, according to the WSJ.

There’s no official word of the appointment–CNET suggests that Bartz has not yet accepted Yahoo’s offer–and Silicon Alley Insider has gone as far as to suggest that board politics played a major role in the selection decision:

[A] Yahoo executive went so far as to call Bartz a “board buddy” of Yahoo’s current top management, because she sits on the Intel board alongside Decker and with former Yahoo CEO Jerry Yang on Cisco’s board.

We’ll wait for the official word, but everything suggests that Yahoo is ready to appoint a CEO with substance over flair.

In the meantime, we expect “Carol Bartz” to make an appearance on Google trends, as people try to figure out who she is. ;-)

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23 comments on “Carol Bartz Named the Next CEO of Yahoo”

  1. Kenney and Kim Says:

    January 13th, 2009 at 1:47 pm

    Congrats to Carol. That’s so funny because I was just about to go and Google her…lol.

  2. Saad Kamal Says:

    January 13th, 2009 at 2:11 pm

    Good luck to yahoo!

    Btw, there is a Typo in the anchor text of the trends link.

    Saad Kamal’s last blog post..Protect Your Site from Spammers – Matt Cutts

  3. PS3 Says:

    January 13th, 2009 at 2:53 pm

    When you talk about substance over flair, how much of the latter did Carol’s predecessor actually have?

  4. Jayson Says:

    January 13th, 2009 at 5:31 pm

    I googled her just before stopping by to see what you had to say! I wonder if she makes the Yahoo! list for “Today’s Top Searches”…my guess is that most of the people interested in the news search with Google though.

    Jayson’s last blog post..Contest – $50 Plus – Ask A Home Builder

  5. New Yahoo CEO to be Named | THE WEEKLY POINT Says:

    January 13th, 2009 at 5:53 pm

    [...] Carol Bartz Named the Next CEO of Yahoo at marketingpilgrim.com. [...]

  6. Wii Says:

    January 13th, 2009 at 6:17 pm

    It is going to take some big ideas to take on the might of google. But good luck and I hope the competition becomes a little fiercer

  7. News Review Says:

    January 13th, 2009 at 9:38 pm

    Her profile is outstanding. She is very much qualified for the position although she may not have a background of media and internet services. Yahoo may be in the right hands..

    News Review’s last blog post..Carol Bartz as YAHOO CEO!

  8. R&B Love Songs Says:

    January 13th, 2009 at 11:35 pm

    I’m curious to see what sort of hcanges we’ll see. I hope this brings Yahoo back into the competition.

  9. Goran Web Design Says:

    January 14th, 2009 at 12:45 am

    Good luck to Yahoo! they need to get back in the game and maybe a fresh set of eyes and a neew take on things will help shake things up a bit

  10. Jacques Seoman Says:

    January 14th, 2009 at 3:46 am

    I am unconvinced that this old boys club appointment is going to benefit Yahoo at all. Let’s see where this goes…..I bet that it is going to end with a nice payout for Carol and very little real benefit for Yahoo. I would love to be proved wrong, however, as the search engine market desperately needs healthy competition!

  11. Quilmes Verano Says:

    January 14th, 2009 at 6:02 am

    Is it coincidence that one female worker replaces another? Do you think they could have gotten bad press if this wasn’t so?

  12. Shirley Says:

    January 14th, 2009 at 7:49 am

    Well, hopefully this is a good move for Yahoo.

    @Quilmes, I doubt gender is an issue here. The tech world is dominated by men. So it’s not unlikely for many men to hold top positions. There wouldn’t be an uproar. …I don’t think.

    Shirley’s last blog post..Firefox 2 on Mac: jQuery Anti-Aliasing/Opacity Bug

  13. Patrick Says:

    January 14th, 2009 at 8:33 am

    Hopefully she can make Yahoo more competitive that it has been. It seems like it could be just another CEO that will not bring many new ideas, but we will find out what will happen.

    Patrick’s last blog post..New Toy Safety Law Not So Green?

  14. Nicole Price Says:

    January 14th, 2009 at 10:26 am

    “Connections” work after all! Let us hope that Yahoo will see better days ahead.

    Nicole Price’s last blog post..Good Deals on Hair Products

  15. Utah SEO Pro Says:

    January 14th, 2009 at 12:03 pm

    Will be interesting to see her direction for Yahoo! Best of luck to her.

    Utah SEO Pro’s last blog post..An Interview with Utah SEO Pro (Jordan Kasteler) by Martin Bowling

  16. Lily Bent Says:

    January 15th, 2009 at 5:21 am

    Good luck, Carol! I hope now Google is in the right hands!

  17. Milo Says:

    January 15th, 2009 at 11:15 am

    Hopefully she’ll start out with Yahoo Mail. They should really get their so called “spam filter” checked out!

    Maybe the first company to give google a run for their money?

  18. DF Marketing SEO Says:

    January 15th, 2009 at 10:08 pm

    Hopefully everything works out for her, she has a HUGE task ahead of her because the company has been on a downward spiral for a long time. They should have hired a team of major successful internet startups to oversee Yahoo

  19. Silvia Says:

    January 16th, 2009 at 5:52 am

    I hope Carol will justify all ambitions of the company in the future.

  20. Jason Kuiper Says:

    January 17th, 2009 at 3:37 pm

    Yeah, congrats to her. She has a lot of work to do!

  21. Yahoo CEO’s Salary: $1M if She Sucks, $19M if She Kicks Butt! Says:

    January 17th, 2009 at 8:23 pm

    [...] me walk you through my two reactions to learning about the compensation package for newly appointed Yahoo CEO Carol [...]

  22. New Yahoo CEO’s Salary Based ‘Mostly’ On Performance | SEO Backlinking - SEO and Online Reputation Management Blog Says:

    January 27th, 2009 at 7:11 pm

    [...] | admin Let me walk you through my two reactions to learning about the compensation package for newly appointed Yahoo CEO Carol [...]

  23. Wiliam Shakespeare Says:

    May 30th, 2009 at 2:59 pm

    Hi !

    ” Oh Carol … “

    Was one OLD song .
    Who was the singer ?
    Sorry !
    I forget …
    -”the alzheimer ….”

    How to me twitter, facebook, live space , or other's ??

    I wrote : NEVER !!

    Hello !