By on January 22, 2009

Win Copies of Sandy Carter’s Book “The New Language of Marketing 2.0″

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Winners: Congrats to:

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It’s been at least 24-hours since we did a reader giveaway, so how about another one?

We have 3 copies of Sandy Carter’s The New Language of Marketing 2.0 to give away and all you need to do is leave a comment to enter!

Sandy Carter is the VP, Service-Oriented Architecture & WebSphere Marketing at IBM and her new book is packed full of great advice. Carter demonstrates winning Web 2.0 marketing at work through 54 brand-new case studies: organizations ranging from Staples to Harley Davidson, Coca-Cola to Mentos, Nortel to IBM itself. You’ll discover powerful new ways to market brands and products in both B2B and B2C markets…integrate Web 2.0, experiential, and conventional marketing…maximize synergies between global and local marketing…gain more value from influencers, and more.

Who’s the book for? I’d say that anyone will get value from it, but those that deal with large corporate marketing campaigns will benefit the most.

Carter was just named as one of “The Most Influential Women in Technology” by Fast Company magazine and she shares her ANGELS approach that helped her earn that recognition. What’s ANGELS? You’ll have to win or buy a copy of the book and find out! :-P

How to enter.

Leave a comment below before tomorrow at 6pm ET and we’ll randomly select 3 lucky winners. If you don’t win, then head over to Amazon and pick up a copy.


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59 comments on “Win Copies of Sandy Carter’s Book “The New Language of Marketing 2.0″”

  1. Mr. Yap Says:

    January 22nd, 2009 at 3:24 pm

    That a timely resources I can read since I want to move from web design to online marketing.

    Mr. Yap’s last blog post..Helping one another in difficult time.

  2. Scott Goldblatt Says:

    January 22nd, 2009 at 3:26 pm

    Sign me up…

    Scott Goldblatt’s last blog post..I’m a Part of Team in Training’s 100 mile Tahoe Bike Ride

  3. Dan Says:

    January 22nd, 2009 at 3:31 pm

    Gimme gimme :D

  4. Roy Says:

    January 22nd, 2009 at 3:34 pm

    add it to the collection.

  5. Osman Says:

    January 22nd, 2009 at 3:46 pm

    Please allow me the secrets of Web 2.0

  6. Jennie Butler Says:

    January 22nd, 2009 at 3:47 pm

    I need all of the help I can get with my marketing.

  7. Jeff Preston Says:

    January 22nd, 2009 at 3:53 pm

    Great offer.

    The IBM WebSphere product is a nightmare for SEO though….

  8. Kevin Darbro Says:

    January 22nd, 2009 at 4:00 pm

    I’d love to read Sandy’s book. Real-world case studies for Web 2.0 in one place? What’s not to like?

  9. Woody Collins Says:

    January 22nd, 2009 at 4:01 pm

    Please sign me up for the book giveaway. Thanks.

    Woody Collins’s last blog post..Obama Would NOT Be President of the Congo

  10. Christina Says:

    January 22nd, 2009 at 4:08 pm

    I love these contests! I’d also love to see what Sandy has to say!

  11. Yemoonyah Says:

    January 22nd, 2009 at 4:11 pm

    I’m in :-)

    Yemoonyah’s last blog post..Plant Teachers

  12. Pete Williams Says:

    January 22nd, 2009 at 4:22 pm

    Sounds like an interesting book –

    I think the consensus online is that Fortune 500 companies are yet to really “get” web 2.0 and I look forward to reading the case studies in particular.

    Pete

    Pete Williams’s last blog post..Michael Jordan Was A Failure…

  13. Ryan S. Says:

    January 22nd, 2009 at 4:24 pm

    I would love to get a copy of that … for free!!!

  14. Ian K. Says:

    January 22nd, 2009 at 4:29 pm

    hook me up

    Ian K.’s last blog post..In a Tough Economy, Community is King

  15. Marius Mailat Says:

    January 22nd, 2009 at 4:46 pm

    Maybe I will be the winner :)

    Marius Mailat’s last blog post..Free eBook TALK Social Media for Small Business

  16. Robert Nelson Says:

    January 22nd, 2009 at 5:01 pm

    Sounds like an excellent read … and if I win the price can’t be beat!

    Rob

  17. Ethel Cardboard Says:

    January 22nd, 2009 at 5:05 pm

    Yes, I need a new doorstop. Send it over.

  18. Robert Nelson Says:

    January 22nd, 2009 at 5:05 pm

    Sounds like a grewat read.. and if I win the price is right ;-)

    Rob

  19. martin lamonica Says:

    January 22nd, 2009 at 5:23 pm

    I will wait for the movie. I bet it will be a horror film

  20. mel martinuz Says:

    January 22nd, 2009 at 5:25 pm

    Really? This is a prize that few marketers are worthy of. I especially look forward to the case study of Nortel, which has seen its stock price go from about $800 to 4 cents. I wonder how marketing contributed to that wild success.

  21. Edith Marbles Says:

    January 22nd, 2009 at 5:27 pm

    Those long winter evenings will just fly by

  22. Andrew Miller Says:

    January 22nd, 2009 at 5:34 pm

    I’ll bite.

  23. Vygantas Says:

    January 22nd, 2009 at 5:53 pm

    I want it :-)

    Actually, need just 1 more book to fill up my book shelf. Haha

    Vygantas’s last blog post..Say Good Bye to Firefox 2 Phishing Protection

  24. Vygantas Says:

    January 22nd, 2009 at 5:55 pm

    By the way, quick question :-)

    Do you actually earn more from amazon buy links in posts that actual give away?

    Vygantas’s last blog post..Say Good Bye to Firefox 2 Phishing Protection

  25. Jeremiah Says:

    January 22nd, 2009 at 6:04 pm

    Well, I’m always looking for new reading material on Marketing (it’s a new interest of mine).

    Jeremiah’s last blog post..Twitter Stuttering Under Pressure

  26. Gladys Says:

    January 22nd, 2009 at 6:08 pm

    Thanks for the contest!

  27. Marco Taboas Says:

    January 22nd, 2009 at 6:11 pm

    I would really love to have that book!
    Thks :)

    Marco Taboas’s last blog post..Asuntos breves, atractivos y efectivos

  28. leah Says:

    January 22nd, 2009 at 6:17 pm

    That sounds like a must read!

  29. Andrew J Says:

    January 22nd, 2009 at 6:53 pm

    I love reading success stories, and would love to enter this contest.

  30. Nelson Says:

    January 22nd, 2009 at 9:18 pm

    i think i can win, i think i can win, i think i can win

  31. Chris Says:

    January 22nd, 2009 at 9:20 pm

    Please pick me!

  32. Dinesh K. Gupta Says:

    January 22nd, 2009 at 9:47 pm

    Web 2.0 is a great opportunity for Marketers and has changed the rules of Marketing. With Web 2.0 Marketing is communication; marketing is collaboration; marketing is sharing; marketing is building relations and marketing is everything…So I would love reading this book and would review it on my blog Marketg-Mantra-For-Librarians at wwww.marketing-mantra-for-librarians.blogspot.com

  33. Frank Reed Says:

    January 22nd, 2009 at 10:31 pm

    OK Andy I’m in.

    Frank Reed’s last blog post..Your Personality Type Will Determine Your Social Media Success or Failure

  34. Mike Met Says:

    January 23rd, 2009 at 1:42 am

    Yes… I would like a book please.

  35. Matthew Lawson Says:

    January 23rd, 2009 at 3:12 am

    Those spam protector questions are hard!

    I would love to read the New Language of Marketing.

  36. Ragulan Says:

    January 23rd, 2009 at 3:26 am

    Questions are hard..anyway sign me up

    Ragulan’s last blog post..Hospitality Industry (Travel and Tourism) – Predicted to grow in future ( Research Findings)

  37. Massimo Says:

    January 23rd, 2009 at 4:09 am

    Meeee, PLease!
    I’ll be the winner! :D

  38. Kate Says:

    January 23rd, 2009 at 4:33 am

    Happy Friday….

  39. creads Says:

    January 23rd, 2009 at 4:40 am

    I’ll bite too !! :)

  40. Maria Podolyak Says:

    January 23rd, 2009 at 5:05 am

    Would love to have one :)

    Maria Podolyak’s last blog post..Инструменты мониторинга репутации компании в Интернете

  41. Esty Goodman Says:

    January 23rd, 2009 at 8:00 am

    If it is half as good as websphere revolution, then I am sure it will be a humdrum of a book. Sign me up.

  42. Marcus Says:

    January 23rd, 2009 at 8:36 am

    Enter me. Thanks.

  43. Jeremy Says:

    January 23rd, 2009 at 9:21 am

    Looks like a delightful read. I need to brush up on my marketing reading. I get to caught up in my technology reading. Sorry marketing!!!

  44. molly curry Says:

    January 23rd, 2009 at 9:25 am

    I want this book. Please let me win. Thank you.

  45. Sven Larsen Says:

    January 23rd, 2009 at 10:03 am

    I’d be interested to read this (especially if I win a free copy!). I’m hoping it’s a little more forward thinking than GROUNDSWELL, which seemed to me like a summary of what’s been going on in Web 2.0 over the last three years for those who haven’t been paying attention. As a marketer in the digital media space I’m always looking for insights in to what’s around the corner.

    Sven Larsen’s last blog post..Video Game User Testing

  46. Rob Leavitt Says:

    January 23rd, 2009 at 10:30 am

    Thanks Andy; book looks great — I’d love to win a copy!

    Rob Leavitt’s last blog post..Taking the time to get it right

  47. LOIS Says:

    January 23rd, 2009 at 10:48 am

    Andy,
    You’re great and I really want to win a copy of this book…as I’ve never won anything ever!

    Lois Geller’s blog: http://www.joyofdirectmarketing.com

  48. Andrew Says:

    January 23rd, 2009 at 10:49 am

    Thanks for the contest Andy!

  49. Milo Says:

    January 23rd, 2009 at 12:00 pm

    Funnily enough, I was thinking of buying this…

    This could save me a few quid :)

  50. Kelly Watson | Womenwise Marketing Says:

    January 23rd, 2009 at 12:15 pm

    Sounds like a great resource! Can’t wait to check it out.

    Kelly Watson | Womenwise Marketing’s last blog post..Strategic Planning for Brand YOU

  51. Leslie Chacon Says:

    January 23rd, 2009 at 1:58 pm

    Hi Andy,

    Sounds like an interesting book. Making marketing data actionable through dynamic processes is sometimes really hard. Seems like the book offers great insights and tools that would be valuable in today’s economy. Would love a copy but will check out the book soon.

    Cheers!
    Leslie

  52. Rey Says:

    January 23rd, 2009 at 2:58 pm

    This sounds like a great read. Sign me up.

  53. mel martinuz Says:

    January 23rd, 2009 at 3:27 pm

    I don’t know if i could contain my excitement if I won this book. Not since the publication of WebSphere (R)evolution has there been such an important addition to the ourvre of marketing.

  54. mktmgr Says:

    January 23rd, 2009 at 3:35 pm

    Are there any photos in the book, or drawings? I like marketing drawings. And charts.

  55. Powell Manson Says:

    January 23rd, 2009 at 3:39 pm

    I am positively weepy at the prospect of winning this book.

  56. Kelly Says:

    January 23rd, 2009 at 4:02 pm

    I want to know about ANGELS

  57. Mark Frisk Says:

    January 23rd, 2009 at 4:57 pm

    Sandy’s book sounds like a great resource. She’s certainly garnered the accolades. Would love to add it to my digital marketing ammo collection.

  58. Christina Fuller Says:

    January 23rd, 2009 at 11:32 pm

    I would love to win this book by Sandy Carter: especially being named the most influential women in technology; it would contain a wealth of information and that right now is what we all need no matter what the case maybe!

    Thank you and have a great day!

  59. WilhelmR Says:

    January 24th, 2009 at 8:44 am

    I had this site in my bookmarks for months now, glad i decided to check it today :D