At the likely risk of being called a Google Fanboi, can I point out that withdrawal from markets (Print and Radio) that are of a dying breed and are having trouble selling an ad to anyone regardless of whether it is Google brokering the deal or not, isn’t really Google botching something. They used the existing radio market as a testing ground, learned some good stuff and now can apply it and hit the ground running in the online radio market. There is really no future in selling the deck chairs on the Titanic.

The idea of them getting into online radio advertising seems more intriguing to me right now, as last night I was checking out Boxee, and other media center platforms, all of which have built right in internet radio features. Oh, they also have YouTube, Hulu, and other web based television/video services built in as well. We’re going to be getting our entertainment from the internet in a big way by, say, 2015 and guess who is going to have about a decade of experience and partnerships in online ad deployment, targeting and performance tracking then? Their competitors are still struggling with how best to tackle search engines, contextual and banner ads.

Terry Howard’s last blog post..Mark Gormley Is The Answer

Frank Reed’s last blog post..Internet Marketing with the Right Perspective