Comments on: Publishers Testing New Monster “970-by-418″ Ad Sizes

By: Dennis Edell

Dennis Edell — Wed, 11 Mar 2009 23:30:21 +0000

It does say they expand as you roll over them, but it doesn’t say the size at installation – 468×60? As you saod above, there’s no way you could install AT that huge size.

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By: Andy Beal

Andy Beal — Tue, 10 Mar 2009 17:34:33 +0000

@George – I think they only expand if you rollover them, but I agree they could become annoying. Still, what’s the alternative? They–heck, we–need to figure out how to keep the ad dollars flowing in these tough times.

By: George Bounacos

George Bounacos — Tue, 10 Mar 2009 15:58:49 +0000

Andy, it’s hideous. I didn’t say I liked it. I just said I would rather that those who use ads that play on load and block text switched to this monstrous thing instead.

By: Nick Stamoulis

Nick Stamoulis — Tue, 10 Mar 2009 15:53:23 +0000

is this a way for increased revenues during a down economy? Or would this happen anyways. I think it takes away from the user experience.

By: Leo

Leo — Tue, 10 Mar 2009 15:35:44 +0000

I have recently had a taste of this. While this "interruption" may work, it is definitely irritating, from a reader standpoint. Leo's last blog post..Advanced Link Building Techniques the Black Hat Way

By: Andy Beal

Andy Beal — Tue, 10 Mar 2009 14:40:10 +0000

@George – but where would you put it? That’s a lot of real estate to build into your site’s design.

By: George BOunacos

George BOunacos — Tue, 10 Mar 2009 14:05:29 +0000

You know, I think I would rather a massive 970×418 block instead of something that scrolls (especially with sound) and blocks the text I want.