By on March 16, 2009

Win Pete Blackshaw’s “Satisfied Customers Tell 3 Friends, Angry Customers Tell 3,000″

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Pete Blackshaw wants to help you find your customers’ “love spot” and his new book will help you do just that–on page 97, to be precise!

No, he didn’t just author a sex manual, but he did recently publish the excellent Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000: Running a Business in Today’s Consumer-Driven World and he’s given us 3 copies to give away in a contest!

Blackshaw’s book is a great compliment to my own Radically Transparent and we share similar advice–and even explore some of the same case studies. If you’re looking to broaden your online reputation management knowledge, then this book will be a good addition to your library!

How to enter this contest? As usual, this contest is about rewarding you–our dear reader–so it’s not hard to enter. Simply leave a comment below and we’ll randomly pick 3 winners (deadline for entry is 6pm ET this Tuesday).

That’s all you need to do! And, if you don’t win, you can grab a copy from your favorite bookstore or online.

WINNERS:


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22 comments on “Win Pete Blackshaw’s “Satisfied Customers Tell 3 Friends, Angry Customers Tell 3,000″”

  1. John Robbins Says:

    March 16th, 2009 at 1:27 pm

    While angry customers may tell 3000 people, some good ORM can turn at least some (if not all) 3,000 of them into potential customers. Not a long term strategy, but can help turn a tide.

  2. Chris Moody Says:

    March 16th, 2009 at 1:27 pm

    This book looks great. Nice post!

    Chris Moody’s last blog post..A Slick Grunge Font: Petie Boy

  3. Pete Blackshaw Says:

    March 16th, 2009 at 1:45 pm

    Thanks, Andy. So glad you found the book a great read. Also, thanks so much for your other email. Much appreciated, and timely. I’ve been thinking about him quite a bit these days. – Pete

  4. Rob Williams Says:

    March 16th, 2009 at 2:09 pm

    Yay! Another chance at a freebe.

    Rob Williams’s last blog post..Twitter has Email Equivelents

  5. Dan Perry Says:

    March 16th, 2009 at 2:14 pm

    Count me in, Andy my boy, and thanks for the offer!

    Dan Perry’s last blog post..My Foodsaver and Why I Love It

  6. Alexander Says:

    March 16th, 2009 at 2:16 pm

    I suppose I’m more liable to talk about a bad experience than a good one. I think it’s like gossip. Good experiences, like admirable qualities and good deeds, simply aren’t as juicy.

  7. josh Says:

    March 16th, 2009 at 2:18 pm

    Totally agree with this. Also feel that every issue a customer has with your product, service or customer service is an opportunity to impress them and win them over.

  8. Nate @ Debt-free Scholar Says:

    March 16th, 2009 at 2:19 pm

    Thank you for running this contest!

    I have heard that some companies say that all publicity is good, so I am interested to see what this author says.

    Thanks,
    Nate

    Nate @ Debt-free Scholar’s last blog post..12 Ways to Waste Money in College

  9. Chris C Says:

    March 16th, 2009 at 2:42 pm

    I always love your contests! Keep it up!

  10. Long Island Insurance Says:

    March 16th, 2009 at 4:08 pm

    I think you should pick me because I read your blog more than everyone else that posted her (LOL).

  11. Nils Koenig Says:

    March 16th, 2009 at 4:16 pm

    I want one :-)

    Nils Koenig’s last blog post..Sexy genug für’s Web 2.0?

  12. Trisha Lyn Fawver Says:

    March 16th, 2009 at 6:44 pm

    Looks like a great book to pick up, very akin to The Ultimate Question, which was also an excellent read for anyone interested in Customer Service and improving brand equity.

    Trisha Lyn Fawver’s last blog post..Cribbed Content for March 13th

  13. Eddie Gear Says:

    March 16th, 2009 at 7:44 pm

    Hi there,

    Nice competition! Even though I tried looking up some reviews for this book I’m very much looking forward to getting hold of it. It feels good to be a part of this competition.

    Cheers,
    Eddie Gear

    Eddie Gear’s last blog post..Components of a report

  14. Alex Peerenboom Says:

    March 16th, 2009 at 9:19 pm

    I would love to read this book. The Internet has been huge in word-of-mouth and companies now really have to make customers happy.

    Alex Peerenboom’s last blog post..Social Media Comments

  15. glen harness Says:

    March 16th, 2009 at 11:12 pm

    This would be me, entering the contest.

  16. David Onoue Says:

    March 17th, 2009 at 1:23 am

    I think the title of Pete’s book says it all. But he forgot to add “and those 3000 tell 3000 more…”

  17. Shared Web Stories - March 17, 2009 Says:

    March 17th, 2009 at 5:21 am

    [...] Win Pete Blackshaw’s “Satisfied Customers Tell 3 Friends, Angry Customers Tell 3,000″ [...]

  18. Erin Jones Says:

    March 17th, 2009 at 9:38 am

    This looks like a great supplement to my (slowly growing) library. Thanks MP!

    Erin Jones’s last blog post..Google Voice: Google is One Step Closer to Taking Over the World

  19. Jon Hyne Says:

    March 17th, 2009 at 7:33 pm

    Hopefully my comment is in before the deadline. You see I would have posted earlier but my power has been cut-off for the past 36 hours by my provider OriginEnergy.com.au. And yep I’ve been telling everyone about the bad experience with trying to get it reconnected. Angry customer? You bet.

  20. Nevil Darukhanawala Says:

    March 17th, 2009 at 11:42 pm

    The answer could lie in the old saying “Is the customer King?”. Powered by a brand driven economy, and heavy duty advertising budgets, the customers are sitting ducks being bombarded from all sides (outdoor, television, radio, print, online) by marketeers who care less about “you”, who is shelling out the bucks. But customers are getting smarter, and wiser – and with the internet one bad word can spead like wildfire (reputation management), and one good word could get you your next customer reference.

    The businesses of the future realize the power of the human word, and act lesser as companies with a sales pitch and expensive marketing brochures, and more as a human being. Welcome to the power of human network marketing.

  21. Sushmita Says:

    March 18th, 2009 at 9:56 pm

    Pete Blackshaw’s book i think is a very helpful.It helps us inorder to increase our management knowledge.I would like to refer it.

  22. Andy Beal Says:

    March 19th, 2009 at 10:19 am

    Congrats to the winners listed above!