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Ask.com Adds Site Links

posted on April 28, 2009


Aside from bringing butlers out of retirement, Ask.com has been working to improve its search results. This week Ask adds Domain Navigation (what Google calls Site Links) to the first listing in its organic results.

Here’s how it looks for a search for Disney:

Not really earth-shattering, is it? On the one hand, I’m glad Ask is continuing to make enhancements to its search engine. On the other, it’s just not enough really, is it? Adding a feature that’s already offered by Google, isn’t going to get anyone switching search engine loyalty.


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  • http://tamiwalker.com tami

    Looks just like google now. Wonder if that will help them out.

    tami’s last blog post..Out for a Walk

  • http://www.riseandshineseo.com Betamale

    Ask is definitely trying to stay in the game, I tuned into the last NASCAR event and they were promoting the hell out of Ask.

    Its funny though, that their improvements are just making them look more like google.

    Betamale’s last blog post..Importance of Search Engine Optimization

  • http://merchantstand.com Bob Williams

    What would really be helpful is if they provided a tool or instructions for how you can control what shows up in the sitelinks as well as the sort order.

    Bob Williams’s last blog post..Six Flags. More customer focused flags = more fun

  • Shawn

    Maybe Ask is just trying to keep up with the competition (Google)? It allows Google to do all the work and see what works for Google and then it just has to copy the look and features. Ask is trying to stay in the game, but they only need to keep up with Google’s new features and not re-invent the wheel.

  • Pingback: Ask.com Adds Site Links | SEO NY - Search Engine Optimization - New York SEO - Social Media Marketing - Internet Marketing - New York | NewSunSEO Inc. of NY

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