Comments on: Click Fraud Rate Drops 20%, But Gets More Sophisticated

By: Search Engine Marketing News - April 27, 2009 | SageRock Digital Marketing Blog

Mon, 27 Apr 2009 15:04:57 +0000

[...] Click Fraud Rate Drops 20%, But Gets More Sophisticated One new type of fraud discovered this quarter was perpetrated by malicious scripts that execute when a visitor views a web page disguised as relevant content or search results. The script initiates “Zero-iframe” or off-screen clicks that route the visitor session through an alias referrer website, and on to unsuspecting advertisers who pay for the phantom click. All this occurs transparently to the offending site’s visitor; they never see the ad or visit the advertiser, and their computer is not infected with any type of malware or botnet. [...]

By: Lamarky

Lamarky — Fri, 24 Apr 2009 21:54:08 +0000

with certainty to get more sophisticated and much more rewarding. Lamarky's last blog post..Download - Curso INFO - Rede Wi-Fi

By: Andreas Nurbo

Andreas Nurbo — Thu, 23 Apr 2009 14:45:58 +0000

If Click Forensics only found out about this now they don’t do much forensics.
The trick is very old and have existed since JS and IFrame was invented. Its also a good way to boost your visitor numbers.
I’ve used it also sometimes but for a totally different reason.

If you want to be complex you also use a proxy and visit sites with various random IP adresses and mimic a users click behavior. Boosts your “visitors” and your ad income. If you have a big AdSense network it can generate some income.

Andreas Nurbo’s last blog post..What is automatic blogging?

By: Peter Paulson

Peter Paulson — Thu, 23 Apr 2009 14:35:34 +0000

This is certainly not isolated, we have seen it on our site in a massive way. It seems hard to get rid of.