Comments on: 74% of Employees Agree Their Social Media Antics Can Ruin Your Company’s Reputation

By: cycler

cycler — Sun, 31 May 2009 16:38:57 +0000

Social media really can build or break your image or brand. That is the simple reason, why a company, which wants to conduct it`s reputation, must have a strategy for social media plus the guys, who do the things in praxis. But still I belive this is a problem or challenge for big companies. Some politicians are also eager to attack big, well-known companies ( plus Greenpiece) to be able to get popularity.

By: Can Employees Damage Your Reputation Online? : Bizzia - Business News and Commentary - Finance and Business Tips

Sun, 31 May 2009 06:01:16 +0000

[...] [via Marketing Pilgrim] [...]

By: Douglas Karr

Douglas Karr — Sat, 30 May 2009 01:59:42 +0000

This going to sound bad but… no duh! The other 26% need to be educated. Of course a reputation can be ruined! That's like asking if employees think that making poor products can ruin a company's reputation.

The important question is “How can you avoid it?”

By: Brennan

Brennan — Thu, 28 May 2009 15:02:06 +0000

Sadly I think more and more employees are running into problems with social networks. I have seen many employees of even major PR agencies write pretty controversial things on their twitter feed. I know locally a teacher lost her job after having pictures of her drinking at a party with students. I think people need to use more common sense and know that everything they put on the internet will more than likely be seen by many people from family and friends to your boss. Also Andy I may be purchasing the book soon I have been seeing a lot about it and I am just starting in this industry of online reputation management so it may be a great resource.

By: Mrs. Right

Mrs. Right — Thu, 28 May 2009 04:16:29 +0000

I was astonished at the numbers of the survey. I fortunately have no employees so I have no immediate concern about how my reputation can get messed up. I suppose though, even solo entrepreneurs like myself can do something inadvertently to discredit my reputation or that of my business. You never know if you are going to write something that will strike someone as offensive and they go off on a tangent destroying you to get even. Good things to consider no matter how many people work for you or if you work alone. The other day I was reading a blog, the blogger said that his use of curse words have angered people to the point of not following him any longer and now I wonder if the actions of some will have a trickle down affect and others will go along with no longer following this individual.

By: Tom

Tom — Wed, 27 May 2009 18:56:24 +0000

That´s interesting news ! We will strongly recommend this our youngsters!

By: Andy Beal

Andy Beal — Wed, 27 May 2009 18:34:35 +0000

Unfortunately, it often does need saying.

By: Jaan Kanellis

Jaan Kanellis — Wed, 27 May 2009 16:56:59 +0000

Sit down and tell them what? Not to say something stupid on their Facebook and Twitter streams? Not to give out confidential info on these sites, I would hope that goes without saying, but then again….

By: Amy Nowacoski

Amy Nowacoski — Wed, 27 May 2009 15:26:44 +0000

This is the wrong question to be asking. Twitter and Facebook may be a fad, but the core principals behind social media are here to stay. Focus on how social media can build your brand and boost your employees reputation and empower them to succeed.

By: Chris Bailey

Chris Bailey — Wed, 27 May 2009 15:03:16 +0000

I see that statistic as a positive, that there is a growing awareness of how social media tools can be a force for good and bad. With that awareness, it becomes easier to build the internal characteristics and systems needed to leverage the strength of social media: as a way to build relationships with customers.

I wrote a bit on this yesterday: http://www.gravit8.com/2009/05/the-fallacy-of-t....