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BOGO Reputation Videos: Personal ORM & Impostor Protection



NBC17 asked me to share some tips for a couple of TV segments they aired today. The first looks at how your personal online reputation can have an effect on your career goals. The second discusses what to in the event of an impostor “brand jacking” your name on a social network.

Both segments were posted online, so I thought I’d share them with you.

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  • http://www.andychimicles.com/ Andy Chimicles

    You've done a great job explaining online reputation management in layman's terms. I really like the “permanent online resume” reference. I wonder how much “training” kids are getting in school these days when it comes to the implications of their online actions. It seems like something that could affect their careers in big ways but it's only really casually talked about.