Comments on: Class Action Status is the Holy Grail of Google Trademark Lawsuits

By: Trademark Owners Up In Arms With Google’s New Policy | Business Marketing Experts

Sun, 31 May 2009 12:23:42 +0000

[...] Well, many advertisers, despite the real threat of higher per click costs due to increased competition (oh, Google’s post didn’t go there of course ) are happy to hear this and they should be. They can now broaden their approach to selling through AdWords. It’s the trademark holders themselves that are up in arms. The New York Times tells of a class action suit being filed in Texas due to this already happening and raising the ire of some including a company called Firepond who is at the center of the suit. [...]

By: Trademark Owners Up In Arms With Google’s New Policy | Move with Mind

Trademark Owners Up In Arms With Google’s New Policy | Move with Mind — Sun, 24 May 2009 04:48:39 +0000

[...] to this already happening and raising the ire of some including a company called Firepond who is at the center of the suit. On Monday, FPX filed a class-action suit against Google in federal court in Texas, saying that [...]

By: Google target ads based on addresses « KarmaWeb

Google target ads based on addresses « KarmaWeb — Wed, 20 May 2009 00:16:06 +0000

[...] you an ad of a competing service (I guess one that paid Google)…Isn’t this the crux of trademark case against google? Can an address be a trademark? I would be annoyed if I owned any of these [...]

By: Trademark Owners Up In Arms With Google’s New Policy | News Portal | Lastest News Articles

Fri, 15 May 2009 15:16:50 +0000

[...] Well, whatever advertisers, despite the actual danger of higher per utter costs cod to accumulated rivalry (oh, Google’s place didn’t go there of course ) are bright to edifice this and they should be. They crapper today alter their move to commerce finished AdWords. It’s the stylemark holders themselves that are up in arms. The New royalty Times tells of a collection land meet existence filed in Texas due to this already event and upbringing the ire of whatever including a consort called Firepond who is at the edifice of the suit. [...]

By: Google AdWords Opens Up a Can of Trademark Worms | News Portal | Lastest News Articles

Fri, 15 May 2009 15:10:34 +0000

[...] in Texas cod to this already event and upbringing the ire of whatever including a consort titled Firepond who is at the edifice of the suit. On Monday, FPX filed a class-action meet against Google in federal suite in Texas, locution that [...]

By: Scott Adie

Scott Adie — Thu, 14 May 2009 21:00:14 +0000

I agree with Dean. It seems that everyone who can’t compete on their own merits finds some way to engage the winners in a lawsuit. At the very least it buys them some publicity and at best, it ruins American businesses interest in generating legitimate competition to succeed.

And I further agree that the losers of these unsubstantiated lawsuits ought to by law, be required to pay the defendants legal fees and compensatory damages. Fair is fair right. If that happened more often, some of these punk companies would be off in the corner somewhere sucking their thumbs instead leeching on the successful among us.

By: Ryan

Ryan — Thu, 14 May 2009 14:04:09 +0000

Google took down the Sponsored Links for a ‘Firepond’ search after the suit was filed. The suit includes screen-shots of Firepond’s competitors Sponsored Links.

By: Dean

Dean — Thu, 14 May 2009 14:02:33 +0000

Welcome to the new “Get Rick Quick” scheme in America.

“Go on to win such a case, and Google loses a healthy chunk of its revenue.” Yes, but it loses a chunk of its revenue to lawyers who contribute nothing to the industry. I give you Exhibit A: http://tinyurl.com/c8tqac Google Settles lawsuit for $20M. Lead plaintiffs get 20K, lawyers get $5M. WTF???

When will we see reform that will oblige the losers of these cases to pay the expenses of the winners. Do that and the “roll the dice” mentality will end.