Favicons Coming to a Yahoo Search Ad Near You!

When Yahoo’s not busy fending off the amorous advances of Microsoft, it’s quietly testing new search engine features.

Over at the Yahoo Search Marketing Blog, the company has revealed the limited testing of favicons in its search ads. They look something like this:

Don’t go rushing to YSM to activate your own favicon. Yahoo is appears to be running the test with just a small set of well known brands–which likely isn’t your company.

What do you think of the favicons?