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Google Launches Easily Embeddable Web Elements at I/O 2009



The only really exciting thing you missed by not attending Google’s I/O 2009 developer event was the chance to get a free Android phone–apparently Google can give them away after all! ;-)

The annual event is not as glamorous as Google’s other conferences, but if you dream in binary, then the chance to mingle with 3,000 other developers and listen to 130+ speakers would have been a delight for you.

For the rest of us, Google did make three announcements today.

Perhaps the most interesting for us non-developer types,  Google Web Elements allow you to incorporate Google products–like Maps, News, Friend Connect and YouTube–right onto your own website. They require no programming knowledge; all you need to do is use the customization wizard and Google automatically generates a snippet of text to paste on your page.

It works like this:

And looks like this:


The other two announcements may cause drowsiness…

  • Java Language Support in App Engine: Today Google is launching general availability of Java language support in Google App Engine, providing all developers with an end-to-end Java language solution for building AJAX web applications.
  • Android Developer Challenge 2: Today Google is announcing the second phase of the Android Developer Challenge, a Google-funded initiative to reward developers for building innovative and useful applications for the Android mobile platform.

  • http://wayne-sutton.com Wayne Sutton

    Interesting, I keep wondering what new features google will release that will make friend connect more valuable. Thanks for posting.

    Wayne

  • http://www.search-marketing-answers.com/blog alanbleiweiss

    Interesting new widgets – will probably end up on a lot of web sites. I dug a little into this one and none of the content shows up in the source code so anyone who might initially think it will help with SEO content will be disappointed.

    And even though push content has been around forever (and is now growing exponentially) I can't help but think the print news industry is going to be even more upset now with the news element…

  • http://brianjking.com brianjking

    Does this work in popular CMS/Blogging platforms such as WordPress, Joomla, Drupal, ExpressionEngine?

  • http://members.work.com/bigsurrealestate Mike Gilson

    Wow! This is awesome. I wonder if it will do google alerts? If so this is going to be killer.

  • http://www.facebook.com/people/Jaan-Kanellis/510446149 Jaan Kanellis

    It is all about getting the ad in front of more eyeballs!