<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
		>
<channel>
	<title>Comments on: Would This Google Chrome TV Ad Make You Switch Browsers?</title>
	<atom:link href="http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/feed" rel="self" type="application/rss+xml" />
	<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html</link>
	<description>Internet Marketing News</description>
	<lastBuildDate>Fri, 10 Feb 2012 17:00:40 +0000</lastBuildDate>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
	<item>
		<title>By: wholesalesr</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-74557</link>
		<dc:creator>wholesalesr</dc:creator>
		<pubDate>Mon, 01 Jun 2009 08:19:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-74557</guid>
		<description>yes, i have test,  but i like Firefox ......&lt;br&gt;&lt;br&gt;Sorry Google</description>
		<content:encoded><![CDATA[<p>yes, i have test,  but i like Firefox &#8230;&#8230;</p>
<p>Sorry Google</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: 4sitemarketing</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-74288</link>
		<dc:creator>4sitemarketing</dc:creator>
		<pubDate>Wed, 27 May 2009 18:11:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-74288</guid>
		<description>Until Chrome can compete with Firefox with all of it&#039;s extensions, I will continue to support Mozilla. My guess is that It won&#039;t be long before Chrome begins to tap into to the customization options that Firefox offers.</description>
		<content:encoded><![CDATA[<p>Until Chrome can compete with Firefox with all of it&#39;s extensions, I will continue to support Mozilla. My guess is that It won&#39;t be long before Chrome begins to tap into to the customization options that Firefox offers.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: lucifinil</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-74160</link>
		<dc:creator>lucifinil</dc:creator>
		<pubDate>Tue, 26 May 2009 09:03:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-74160</guid>
		<description>I don&#039;t like chrome for it can&#039;t enlarge text of websites, I have to use Mother&#039;s Magnifier to do it.&lt;br&gt;&lt;br&gt;Computer screen magnifier URL: &lt;a href=&quot;http://www.mothersmagnifier.com&quot; rel=&quot;nofollow&quot;&gt;http://www.mothersmagnifier.com&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>I don&#39;t like chrome for it can&#39;t enlarge text of websites, I have to use Mother&#39;s Magnifier to do it.</p>
<p>Computer screen magnifier URL: <a href="http://www.mothersmagnifier.com" rel="nofollow">http://www.mothersmagnifier.com</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Barbarella</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73415</link>
		<dc:creator>Barbarella</dc:creator>
		<pubDate>Tue, 12 May 2009 22:20:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73415</guid>
		<description>They will really have to make a different ad for countries other than Japan!  &quot;Joe Public&quot;, in my experience, doesn´t even know what Internet Explorer is (it´s a *browser*, &quot;what´s a browser?&quot;....), never mind just putting &quot;get Chrome&quot; and no explanation what Chrome actually is....</description>
		<content:encoded><![CDATA[<p>They will really have to make a different ad for countries other than Japan!  &#8220;Joe Public&#8221;, in my experience, doesn´t even know what Internet Explorer is (it´s a *browser*, &#8220;what´s a browser?&#8221;&#8230;.), never mind just putting &#8220;get Chrome&#8221; and no explanation what Chrome actually is&#8230;.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: jameslye</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73306</link>
		<dc:creator>jameslye</dc:creator>
		<pubDate>Tue, 12 May 2009 10:35:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73306</guid>
		<description>i am using it.it is good and fast</description>
		<content:encoded><![CDATA[<p>i am using it.it is good and fast</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: stephen texeira</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73267</link>
		<dc:creator>stephen texeira</dc:creator>
		<pubDate>Mon, 11 May 2009 15:23:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73267</guid>
		<description>I think I have to disagree with most of the comments regarding this ad. It doesn&#039;t really matter whether most people are going to know that it&#039;s a new browser that Google is talking about, that&#039;s irrelevant. All that matters is that the ad is compelling and intriguing and that it&#039;s from Google. For the people that the ad is aimed at, if Google is advertising something, they are going to want to check it out whether they know what it is or not. I think Google is wisely playing off of their phenomenal brand awareness. I think it&#039;s going to be part of a successful campaign.

&lt;em&gt;stephen texeira&#039;s last blog post..&lt;a href=&#039;http://wacsf-blog.com/2009/05/07/and-now-for-a-brief-commercial-announcement-about-social-media/&#039; rel=&quot;nofollow&quot;&gt;And now for a brief commercial announcement about social media&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I think I have to disagree with most of the comments regarding this ad. It doesn&#8217;t really matter whether most people are going to know that it&#8217;s a new browser that Google is talking about, that&#8217;s irrelevant. All that matters is that the ad is compelling and intriguing and that it&#8217;s from Google. For the people that the ad is aimed at, if Google is advertising something, they are going to want to check it out whether they know what it is or not. I think Google is wisely playing off of their phenomenal brand awareness. I think it&#8217;s going to be part of a successful campaign.</p>
<p><em>stephen texeira&#8217;s last blog post..<a href='http://wacsf-blog.com/2009/05/07/and-now-for-a-brief-commercial-announcement-about-social-media/' rel="nofollow">And now for a brief commercial announcement about social media</a></em></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Sarah Fowler</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73264</link>
		<dc:creator>Sarah Fowler</dc:creator>
		<pubDate>Mon, 11 May 2009 14:59:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73264</guid>
		<description>It&#039;s definitely made for a Japanese market; I don&#039;t think that commercial would be effective in the US. I absolutely adore Chrome (have been using it since the first day they released the beta), but that commercial wouldn&#039;t make me want to try it out if I hadn&#039;t.

As far as the download link is concerned, I&#039;ve found that if you visit Google.com in a browser other than Chrome, it has a link that says &quot;Surf the web faster with Google Chrome&quot;... and of course, if you Google &#039;Chrome&#039; you find it immediately.

&lt;em&gt;Sarah Fowler&#039;s last blog post..&lt;a href=&#039;http://www.sarahfowler.com/2009/04/raving-fans-teds-montana-grill/&#039; rel=&quot;nofollow&quot;&gt;Raving Fans: Ted&#039;s Montana Grill&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>It&#8217;s definitely made for a Japanese market; I don&#8217;t think that commercial would be effective in the US. I absolutely adore Chrome (have been using it since the first day they released the beta), but that commercial wouldn&#8217;t make me want to try it out if I hadn&#8217;t.</p>
<p>As far as the download link is concerned, I&#8217;ve found that if you visit Google.com in a browser other than Chrome, it has a link that says &#8220;Surf the web faster with Google Chrome&#8221;&#8230; and of course, if you Google &#8216;Chrome&#8217; you find it immediately.</p>
<p><em>Sarah Fowler&#8217;s last blog post..<a href='http://www.sarahfowler.com/2009/04/raving-fans-teds-montana-grill/' rel="nofollow">Raving Fans: Ted&#8217;s Montana Grill</a></em></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: AliSwi</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73262</link>
		<dc:creator>AliSwi</dc:creator>
		<pubDate>Mon, 11 May 2009 14:29:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73262</guid>
		<description>Cute, but not particularly intriguing.  There definitely wasn’t enough information.  Also, if I saw this commercial on TV it wouldn’t motivate me to jump on the computer and see what it’s all about.</description>
		<content:encoded><![CDATA[<p>Cute, but not particularly intriguing.  There definitely wasn’t enough information.  Also, if I saw this commercial on TV it wouldn’t motivate me to jump on the computer and see what it’s all about.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: director web fresh</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73252</link>
		<dc:creator>director web fresh</dc:creator>
		<pubDate>Mon, 11 May 2009 05:14:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73252</guid>
		<description>Yeah, indeed it is a very cute commercial but i wont give my firefox away.
Google is good as a search engine, and in my opinion it will stay linke this for a long time.

Thanks,</description>
		<content:encoded><![CDATA[<p>Yeah, indeed it is a very cute commercial but i wont give my firefox away.<br />
Google is good as a search engine, and in my opinion it will stay linke this for a long time.</p>
<p>Thanks,</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Sunday</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73249</link>
		<dc:creator>Sunday</dc:creator>
		<pubDate>Sun, 10 May 2009 20:22:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73249</guid>
		<description>I think this ad suffers from something I&#039;ve seen in the arts: people who are so involved with something so long and in such depth that they get tired of cliches and want to try something new and different. The problem is that they can forget that everyone else doesn&#039;t have the background they do, so the clever innovation speaks only to a few with the knowledge.

I&#039;ve used at least four  browsers, but honestly I wouldn&#039;t have recognized this as a browser commericial if it hadn&#039;t been pointed out to me by the post. I&#039;ll be interested to see whether &quot;intriguing and mysterious&quot; gets them the results they&#039;re looking for.</description>
		<content:encoded><![CDATA[<p>I think this ad suffers from something I&#8217;ve seen in the arts: people who are so involved with something so long and in such depth that they get tired of cliches and want to try something new and different. The problem is that they can forget that everyone else doesn&#8217;t have the background they do, so the clever innovation speaks only to a few with the knowledge.</p>
<p>I&#8217;ve used at least four  browsers, but honestly I wouldn&#8217;t have recognized this as a browser commericial if it hadn&#8217;t been pointed out to me by the post. I&#8217;ll be interested to see whether &#8220;intriguing and mysterious&#8221; gets them the results they&#8217;re looking for.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: amubsonserg</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73248</link>
		<dc:creator>amubsonserg</dc:creator>
		<pubDate>Sun, 10 May 2009 19:16:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73248</guid>
		<description>I don&#039;t like google chrome becasue it has&#039;t so mach very useful plugin as Masila Firefox</description>
		<content:encoded><![CDATA[<p>I don&#8217;t like google chrome becasue it has&#8217;t so mach very useful plugin as Masila Firefox</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Vic</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73224</link>
		<dc:creator>Vic</dc:creator>
		<pubDate>Sun, 10 May 2009 07:03:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73224</guid>
		<description>The commercial is simple, ordinary people will not get what it really purports. 
I hope Google make a more informative ad. An  ad that will educate people on the features of internet.
Also, since it is new, why not they did not focus on testimonial from persons who already use it.

&lt;em&gt;Vic&#039;s last blog post..&lt;a href=&#039;http://businessaccent.com/2009/05/09/how-to-get-more-customers-and-increase-your-sales/&#039; rel=&quot;nofollow&quot;&gt;How to Get More Customers and Increase Your Sales&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>The commercial is simple, ordinary people will not get what it really purports.<br />
I hope Google make a more informative ad. An  ad that will educate people on the features of internet.<br />
Also, since it is new, why not they did not focus on testimonial from persons who already use it.</p>
<p><em>Vic&#8217;s last blog post..<a href='http://businessaccent.com/2009/05/09/how-to-get-more-customers-and-increase-your-sales/' rel="nofollow">How to Get More Customers and Increase Your Sales</a></em></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Dejan Petrovic</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73220</link>
		<dc:creator>Dejan Petrovic</dc:creator>
		<pubDate>Sun, 10 May 2009 02:59:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73220</guid>
		<description>Chrome sounds harsh and cool (like Cuil) and will never catch on because of its name which can also not be nicely pronounced in many languages  - it&#039;s too English. (Krom, Krouhm, Krohm, Kr... spit!). It&#039; sa cool browser though.</description>
		<content:encoded><![CDATA[<p>Chrome sounds harsh and cool (like Cuil) and will never catch on because of its name which can also not be nicely pronounced in many languages  &#8211; it&#8217;s too English. (Krom, Krouhm, Krohm, Kr&#8230; spit!). It&#8217; sa cool browser though.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Debbie Penner</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73211</link>
		<dc:creator>Debbie Penner</dc:creator>
		<pubDate>Sat, 09 May 2009 23:22:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73211</guid>
		<description>What??? I wouldn&#039;t want a browser that takes all my blocks away!</description>
		<content:encoded><![CDATA[<p>What??? I wouldn&#8217;t want a browser that takes all my blocks away!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: John Gideon Howard</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73210</link>
		<dc:creator>John Gideon Howard</dc:creator>
		<pubDate>Sat, 09 May 2009 22:02:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73210</guid>
		<description>I liked it. I think it will be effective because it is simple, colorful, and fun.  It moves fast enough (like the Chrome browser) to compel someone to keep watching to see what&#039;s going to happen.  Oh it makes a browser window. simple.  branding.</description>
		<content:encoded><![CDATA[<p>I liked it. I think it will be effective because it is simple, colorful, and fun.  It moves fast enough (like the Chrome browser) to compel someone to keep watching to see what&#8217;s going to happen.  Oh it makes a browser window. simple.  branding.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Kate</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73199</link>
		<dc:creator>Kate</dc:creator>
		<pubDate>Sat, 09 May 2009 15:47:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73199</guid>
		<description>I agree. I often teach a class on basic web design for grade-school students. By nature of being in the class, most of them are pretty computer-savvy compared to their peers but have no idea what to do when I tell them to open their web browser. I eventually had to adjust my speaking to say, &quot;Click on the blue-and-orange ball&quot; or &quot;click on the blue e. This is a web browser.&quot; They think their browser IS the Internet, and the adults I&#039;ve taught aren&#039;t much better. They have no idea of the differences between browsers or even the difference between a web browser and the Internet, for that matter. While it&#039;s a very appealing commercial, it&#039;s probably not going to gain them anyone who didn&#039;t already know what Chrome is. It needs more of an explanation about what Chrome is, why Chrome is so great, etc and absolutely a download link.</description>
		<content:encoded><![CDATA[<p>I agree. I often teach a class on basic web design for grade-school students. By nature of being in the class, most of them are pretty computer-savvy compared to their peers but have no idea what to do when I tell them to open their web browser. I eventually had to adjust my speaking to say, &#8220;Click on the blue-and-orange ball&#8221; or &#8220;click on the blue e. This is a web browser.&#8221; They think their browser IS the Internet, and the adults I&#8217;ve taught aren&#8217;t much better. They have no idea of the differences between browsers or even the difference between a web browser and the Internet, for that matter. While it&#8217;s a very appealing commercial, it&#8217;s probably not going to gain them anyone who didn&#8217;t already know what Chrome is. It needs more of an explanation about what Chrome is, why Chrome is so great, etc and absolutely a download link.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Jamaipanese</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73197</link>
		<dc:creator>Jamaipanese</dc:creator>
		<pubDate>Sat, 09 May 2009 15:09:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73197</guid>
		<description>aaah really annoying music, but cute though. I think I saw this a while back so now it&#039;s going to be their commercial huh..hmmm, interesting

&lt;em&gt;Jamaipanese&#039;s last blog post..&lt;a href=&#039;http://feedproxy.google.com/~r/Jamaipanesecom-JamaicaJapan/~3/k6YZzpx6LNE/&#039; rel=&quot;nofollow&quot;&gt;SD Gundam OO Exia Figure&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>aaah really annoying music, but cute though. I think I saw this a while back so now it&#8217;s going to be their commercial huh..hmmm, interesting</p>
<p><em>Jamaipanese&#8217;s last blog post..<a href='http://feedproxy.google.com/~r/Jamaipanesecom-JamaicaJapan/~3/k6YZzpx6LNE/' rel="nofollow">SD Gundam OO Exia Figure</a></em></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Joe Hall</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73196</link>
		<dc:creator>Joe Hall</dc:creator>
		<pubDate>Sat, 09 May 2009 14:55:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73196</guid>
		<description>Awesome! Google is selling blocks now?!

&lt;em&gt;Joe Hall&#039;s last blog post..&lt;a href=&#039;http://feedproxy.google.com/~r/joehall/~3/0eLcpl8Bcgs/&#039; rel=&quot;nofollow&quot;&gt;How To Hack Bookmarks Like A Pro&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Awesome! Google is selling blocks now?!</p>
<p><em>Joe Hall&#8217;s last blog post..<a href='http://feedproxy.google.com/~r/joehall/~3/0eLcpl8Bcgs/' rel="nofollow">How To Hack Bookmarks Like A Pro</a></em></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Kevin Bondelli</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73181</link>
		<dc:creator>Kevin Bondelli</dc:creator>
		<pubDate>Sat, 09 May 2009 08:25:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73181</guid>
		<description>I personally don&#039;t think it is all that effective. I don&#039;t think Babbo&#039;s take on it is quite accurate, specifically referring to Apple:

&quot;Microsoft is the company that wants to explain everything in a commercial. Apple, Google and other forward thinking tech companies choose to instead appeal to curiosity–that’s why Apple’s commercials are so effective.&quot;

I think that the iPhone ads actually do  &quot;explain the benefits&quot; of the product. The application ads show the iPhone in use and how specific applications are able to make your life easier. In fact, pretty much all of the iPhone ads are centered around the concept of what it is, how it works, and why you should want one.

There is a very big difference between &quot;explaining everything&quot; and being clear and effective. For the average person Google=search and search alone. I think that a commercial that showed Chrome being used and then gave the URL for a specific landing page to download would be a lot more effective.

&lt;em&gt;Kevin Bondelli&#039;s last blog post..&lt;a href=&#039;http://www.kevinbondelli.com/2009/05/08/links-for-2009-05-08/&#039; rel=&quot;nofollow&quot;&gt;links for 2009-05-08&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I personally don&#8217;t think it is all that effective. I don&#8217;t think Babbo&#8217;s take on it is quite accurate, specifically referring to Apple:</p>
<p>&#8220;Microsoft is the company that wants to explain everything in a commercial. Apple, Google and other forward thinking tech companies choose to instead appeal to curiosity–that’s why Apple’s commercials are so effective.&#8221;</p>
<p>I think that the iPhone ads actually do  &#8220;explain the benefits&#8221; of the product. The application ads show the iPhone in use and how specific applications are able to make your life easier. In fact, pretty much all of the iPhone ads are centered around the concept of what it is, how it works, and why you should want one.</p>
<p>There is a very big difference between &#8220;explaining everything&#8221; and being clear and effective. For the average person Google=search and search alone. I think that a commercial that showed Chrome being used and then gave the URL for a specific landing page to download would be a lot more effective.</p>
<p><em>Kevin Bondelli&#8217;s last blog post..<a href='http://www.kevinbondelli.com/2009/05/08/links-for-2009-05-08/' rel="nofollow">links for 2009-05-08</a></em></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Anand</title>
		<link>http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html/comment-page-1#comment-73178</link>
		<dc:creator>Anand</dc:creator>
		<pubDate>Sat, 09 May 2009 07:32:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/05/would-this-google-chrome-tv-ad-make-you-switch-browsers.html#comment-73178</guid>
		<description>I believe the ad is for the complete layman user who does not even know that there are alternatives to Internet explorer. So, he should feel intrigued to search for google chrome after seeing this ad, educate himself that there is an alternative to IE and that one and only thing is Chrome and go ahead and try..

but yes, too difficult for Google to measure the effectiveness and too much tech-savvy-ness expected from the layman..

&lt;em&gt;Anand&#039;s last blog post..&lt;a href=&#039;http://techcrunchies.com/how-fast-is-internet-growing/&#039; rel=&quot;nofollow&quot;&gt;How Fast is Internet Growing?&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I believe the ad is for the complete layman user who does not even know that there are alternatives to Internet explorer. So, he should feel intrigued to search for google chrome after seeing this ad, educate himself that there is an alternative to IE and that one and only thing is Chrome and go ahead and try..</p>
<p>but yes, too difficult for Google to measure the effectiveness and too much tech-savvy-ness expected from the layman..</p>
<p><em>Anand&#8217;s last blog post..<a href='http://techcrunchies.com/how-fast-is-internet-growing/' rel="nofollow">How Fast is Internet Growing?</a></em></p>
]]></content:encoded>
	</item>
</channel>
</rss>

