Marketing Pilgrim

By Paige Filler

Let me preface this post by saying: If you don’t take the time to read you will miss out on the massive prizes below. Really. And it’s easy to win, no skills required.

Read on…

An Experiment in Social Web

It is starting to feel like the 60s again with everyone ‘experimenting’ (on the web). So, I figure the time has come for a little experiment of my own…(I’m Paige by the way).

Enabler SEO

So, what is “Enabler SEO”? Well, it is a term I made up especially for you (I am sure it has many other names), but nonetheless it’s a principle, so you are welcome to call it what you want. Here is how it goes:

By Justin Briggs

SEO: time-intensive, ever changing, and highly misunderstood. Creating a website design that is appealing, while also search engine friendly, is one of the hardest parts about SEO web design.

If you’re a designer, are your designs really search friendly?

A lot of misconceptions about SEO still exist in the web design community and many designers, who have at least some knowledge, are often acting with outdated information. Once a designer understands the value of SEO, there is still the concern of how to keep a design attractive, while also being search friendly.

By Asif Anwar

Article Theme Versioning, was chosen as the name for this strategy. Because, you make many unique articles by making version of a specific theme of an article. So, each version contain the same theme. With Article Theme Versioning, you can create hundreds of articles from just one seed article. It involves manual versioning, word spinning, and sentence shuffling. The problem with spinning softwares is that you have to stay on their mercy for quality. But, in Article Theme Versioning with MS Excel you have the total control of your contents.

Why do you need Article Theme Versioning?

• Content was the King, but recently unique contents are the new King.

It appears that some folks are starting to slow down on the Twype (Twitter hype, of course) and looking at the bigger picture impact that the service is making. Whether Twitter survives and / or thrives is not the point really. It’s a very real possibility that the folks at Twitter may have set the table for other niche players to come in and take advantage of the trend that Twitter has really accelerated; which is real time information retrieval.

One person who has had significant success in making real time information work is Marc Benioff, co-founder and chief executive of Salesforce.com. Here’s a guy that can sure spot a need (not just a fad or a trend but a real need) and build a solution that meets the need head on. He helped bring the SaaS (software as a service) CRM and sales force automation business to the forefront of business applications and has been the industry leader ever since.

A study of twelve people is not statistically relevant, but it does make for interesting headlines!

According to the Catalyst Group, 1 in 3 Google users preferred the search experience of Bing over the search leader. OK, so that was actually 4 of the 12 total people that Catalyst studied in a report obtained by TechCrunch, but hey, Bing will take all the good news it can get, right?

What is amazing is that when the test subjects were asked to rate Bing on specific criteria (visual design, organization of features, filtering options, and relevance of results), Bing handily beat Google in everything but result relevance. Arguably, that is the most important criteria, but most of the study participants thought that both search engines tied on result relevance. So even though Bing ranked better on design, and tied on relevance, that was not enough for most of them to switch.

It appears as though Amazon’s email to affiliates regarding North Carolina’s pending taxes was not a bluff. I just received a follow-up email from the company saying it has decided to shut down its affiliate program in the state, as of today.

We are writing from the Amazon Associates Program to notify you that your Associates account has been closed as of June 26, 2009. This is a direct result of the unconstitutional tax collection scheme expected to be passed any day now by the North Carolina state legislature (the General Assembly) and signed by the governor. As a result, we will no longer pay any referral fees for customers referred to Amazon.com or Endless.com after June 26. We were forced to take this unfortunate action in anticipation of actual enactment because of uncertainties surrounding the legislation’s effective date.