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Proof that Google is Shrinking in Size?

posted on June 30, 2009


It appears Google is getting smaller in size–the logo, that is.

Philipp Lenssen spotted YAGT (Yet Another Google Test), this time it appears to involve a slightly smaller logo:

Have you seen this? I’m a little skeptic about its authenticity. Notice how the "Results 1- 10 of…." text is closer to the left in the second screengrab? Same with the login info. That often happens when you reduce your browser window size or screen resolution. That might account for the small looking logo–then again, it could be that Google will show a smaller logo only to those that have smaller screen resolutions.

Who knows? I just wanted to write a post title that included the words "Google" and "shrinking" — when does that ever happen? ;-)


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  • http://www.crearecommunications.co.uk Luci

    Gotta say it just looks like it’s been ‘adjusted’ in Photoshop, it wouldn’t really be hard to do something like that! But who knows, maybe Google are being hit by the Crunch or something, and this is their way of ‘downsizing’…

  • http://techcrunchies.com Anand

    Now, there’s going to some ‘go green’ fellow who is going to calculate how much energy was saved just because of this logo image shrinkage!

    Anand’s last blog post..Malfunction Rate of Smartphones : iPhone vs. Blackberry vs. Treo

  • http://www.novavizia.com/ Todor Christov

    The screenshot is authentic. I can see exactly the same Google logo the whole day today in Google.bg (Bulgaria).

    Todor Christov’s last blog post..Презентация с песен

  • http://www.bigpictureweb.com jlbraaten

    I could see Google presenting a specific image for each resolution out there. But the login info is probably due to some scaling that occurs as you resize your browser.

    jlbraaten’s last blog post..Choosing Content for a Usable Website

  • http://www.tacticaltechnique.com/ corey salzano

    also, the left hand margin is increasing in size. this was more noticeable to me than the logo change.

    corey salzano’s last blog post..I made a Keyword Multiplier

  • http://www.marketingpilgrim.com Andy Beal

    @corey – good observation!

  • http://www.geoffblog.com Geoff

    Can confirm that this ugly bigger left hand side padding and smaller logo also present on Google UK

    Geoff’s last blog post..Review: Online Marketing Show 2009, Olympia

  • http://www.steverubel.com Steve Rubel

    I did see it but then I deleted my Google cookie to get rid of it. Now I wish I hadn’t!

  • http://buatduitonlinedarirumah.blogspot.com Buat Duit Online

    Interesting observation. I never notice that until you mention it. Wonder why is that.

    Buat Duit Online’s last blog post..Using Twitter to buat duit online

  • http://www.benwills.com Ben Wills

    I noticed the same thing yesterday.

  • Dom

    Happening on Google.com.au as well. Left hand padding is annoying, methinks greasemonkey script is in order.

  • Paul Baker

    I have the same reduced logo on my computers in Texas.

  • http://www.yagobin.com alissa

    yes the logo is smaller , but maybe they are going to change the logo completely and this was the first step , so we wont get lost :)
    .-= alissa´s last blog ..YaGoBin : Energy Star 5 =-.

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