You know you work in search when you:
1. have more logins than you do pairs of socks.
2. friended Danny Sullivan before you met him.
3. don’t think you’re a Cuttlet.
4. typically have at least 3 different browsers open simultaneously.
5. have considered dating a college student/education professional to get links.
6. grocery shop and think “my average CPC is higher than that apple/steak/wine bottle.”
7. get really excited when your map overlay is light green in a 3rd world country.

8. look for house numbers 404 and 300 with the same enthusiasm as house 69.
9. receive grammatically incorrect emails form India offering to write you copy.
10. cannot convince your friends you do more than surf the web all day.
11. were disappointed to learn SEO by the Sea is in Virginia.
12. have wondered why SEO Quake bothered with an Explorer version.

13. think Gray Wolf was written by Jack London.
14. won’t shop online without looking at the backlinks first. (@DaveNaylor)
15. see yellow sneakers and can’t help but think of Rand Fishkin.
16. hear the term “women in search” and do a mental check list of sphinn avatars.
17. checked to make sure “c14n” was accurate.
18. have asked someone if Sexy SEO really looks like that.
19. cannot watch the Wizard of Oz without the adjectives rust, evil, and green crossing your mind.
20. can’t imagine not ranking first for your name.
21. can’t watch softcore without thinking of the opening credits to White Board Friday.
22. never say “I don’t know” instead you say “just Google it.”
23. are annoyed with weather reporters who blame technology when they’re wrong for things “out of their control”.
24. gave up on Chrome because it doesn’t have decent plugins.
25. know the date your blog received the most traffic & what keywords it ranked for.
26. pondered whether facebook groups or fan pages send more traffic.
27. optimized a bad breakup’s name with the term gay, bitch, or sex offender.
28. covet your collection of free memory sticks from SMX/SES/PubCon.
29. think SPAM stands for any Site Positioned Above Mine.
30. see a search party on the news, and get upset you weren’t invited. (@kevgibbo)
31. know people’s twitter names before you know their full names.
32. you mentally prioritize your shopping list with a “Top 10.”
33. can discuss at least 2 custom 404 error pages you found funny.

34. have had at least one username paused by an admin.
35. praise open source but still picked iPhone over Android.
36. Google a potential love interest before you even get to the first date.
37. plot to get family members over 50 years old social media accounts.
38. introduced yourself in person with “That post/tweet you wrote…”
39. don’t understand why you can’t click on an ad in a magazine to get to the product. (@JudithLewis)
40. notice that in late April, SEO Book theme colours are everywhere.
This is an entry to Marketing Pilgrim’s 4th Annual SEM Scholarship contest.
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Second Round of SEM Scholarship Contest Entries Posted - Web 2.0 Promotions Says:
June 27th, 2009 at 4:48 am
[...] You Know You Work In Search When You… [...]
Alan Bleiweiss Says:
June 27th, 2009 at 2:07 pm
It’s really not polite to make me laugh so loud and at the same time have to do a search to find out what a c14n is, which then caused me to be embarrassed that I really don’t know everything about our industry.
At the same time though, I must say that I laughed loud enough for my neighbors to freak out.
Richael Neet Says:
June 27th, 2009 at 11:11 pm
Haha, I hope you win the SEM competition.
Richael Neet’s last blog post..Domain Registration Length – Does it Matter?
» Pandia Search Engine News Wrap-up June 28 Says:
June 28th, 2009 at 4:11 am
[...] You Know You Work In Search When You… [...]
Emmie Majka Says:
June 28th, 2009 at 5:30 am
This is hilarious (and oh so very true)! “Just google it” comes out of my mouth at least a hundred times a day!!! Way to hit the nail right on the head. I hope you win too!
Chelsea Blacker Says:
June 28th, 2009 at 5:50 am
Did you like my article? Follow me @chelseablacker . Thanx for the support, I appreciate it!
Rebecca Scott Says:
June 28th, 2009 at 3:46 pm
Absolute genius!!!! So true…..if not slightly embarrassing that most people reading this will be nodding in unison. Leg slappingly funny stuff.
Cory Says:
June 29th, 2009 at 11:50 am
Very well done!
david Says:
June 29th, 2009 at 5:24 pm
You Know You Work In Search When You…
1) you’ve got a big notice board by your desk with “THE SEARCH TEAM” written on it
(would have been so much simpler?)
Kevin Gibbons Says:
June 30th, 2009 at 5:02 am
Great post Chelsea, very funny – mainly because most of it’s true!
Just put it on Sphinn too: http://sphinn.com/story/119876
Kevin Gibbons’s last blog post..Visit SEOptimise at Online Marketing Show in London
John Bottom Says:
June 30th, 2009 at 6:02 am
I don’t officially work in search, but it still made me laugh. You’re a crossover comedy genius. JB
Anupama Joshi Says:
July 1st, 2009 at 6:20 am
“receive grammatically incorrect emails form India offering to write you copy.”
err.. shouldn’t it be FROM India, and not FORM to be ‘grammatically correct’?
You Know You Work in Search When You… | Tug Search Engine Marketing Blog Says:
July 1st, 2009 at 6:35 am
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July 16th, 2009 at 12:11 pm
[...] You Know You Work In Search When You… [...]
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July 23rd, 2009 at 7:13 am
[...] procrastinate from getting on with your real work, check out her current Marketing Pilgrim post You Know You Work in Search When… or say hi to her on twitter [...]
Saad Kamal Says:
July 23rd, 2009 at 9:35 am
Gr8 1 Chelsea! loved it
Saad Kamal’s last blog post..Yahoo New Homepage – More Personalized
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