Google’s Matt Cutts on Nofollow: It’s OK to “Stick With What You’ve Got”
So, when SEOmoz posted this brief video interview with Google’s Matt Cutts, we thought you’d like to see it:
Interestingly, Matt appears to be OK with simply leaving things “as is” on your site.
“It’s kind of your call. If you are happy with where you are ranking and don’t want to do a lot of work on your site, you can always just stick with what you’ve got,” said Matt.
I like the advice that Rand Fishkin offered up:
My personal advice right now is – if you’re just starting a new site or re-designing, choose your links intelligently so you don’t need to use nofollow. However, if you’re thinking about pulling all those nofollows off what you’ve already got, that could be a bit dangerous and you should monitor it carefully.
Ditto from me.