Google Jumps On2 Video Compression; Sends Google Radio into a WideOrbit

I wouldn’t hold your breath, but there’s a chance we’ll soon see the end of pixelated videos on YouTube. Google has today announced the acquisition of On2 Technologies and its portfolio of video compression technology. The $106.5 million deal could signal that we’ll soon see better compression technology used at YouTube– which means those videos that look great on your desktop, will still look great when they get to YouTube.

“Today video is an essential part of the web experience, and we believe high-quality video compression technology should be a part of the web platform,” said Sundar Pichai, Vice President, Product Management, Google in a statement. “We are committed to innovation in video quality on the web, and we believe that On2’s team and technology will help us further that goal.”

More Social Media Restrictions Reported

Social Media BanYesterday we told you about the social media restrictions that the United States Marine Corps has placed on its network. Many of you, including myself, hated to see this happen but considering what could potentially take place (security concerns etc.) it has its merits. Well, one would suspect that the rest of the corporate world isn’t looking to the Marines for direction on how manage employee social media usage but many are taking similar approaches.

cnet reports that ESPN is putting the social media lid on its employees.

For ESPN, the social-networking revolution will not be televised–or tweeted, blogged, or Facebooked. Not for now, at least, and not without ESPN’s approval.

Twitter Keeps Growing

While a lot of the talk around Twitter is hype and hyperbole and anything else that is based in theory there are some real numbers that Twitter can point to that are hard to ignore. In June, according to comScore as reported by TechCrunch Twitter had 44.5 million visitors to the site. This is a pretty large number on its own, placing it ahead of ESPN and just shy of Craig’s List as well as the BBC’s site. In a pure ranking sense the site now sits at the 52nd largest site in the world. The graph below represents the kind of ‘hockey stick’ growth that most just dream will happen.

twitter-june-2009-chart 2

The Few, The Proud, The Marines Are Banned from Social Media Sites

US Marine Corps LogoIf there was ever a group of people that have to sacrifice in ways that I simply cannot imagine it’s the men and women of the US Armed Forces and in this case the United States Marine Corps (Semper Fi). These folks have volunteered to do a job that most of us would not do but ranks as one of the most important jobs any person could do. They make incredible sacrifices so we can complain about how rich people manipulate the Internet for more riches. Makes this all seem kind of insignificant doesn’t it? Now, the Marines have to abide by the order which bans all social networking sites from Marine networks which cuts off one of the few ways they can even feel like they still have a home.

First Domain Thief Prosecuted

The LawWhen it comes to the Internet, reputation management, branding—your entire Internet presence—begins with your domain name. Start enough websites or talk to enough people, and you’re sure to find someone who’s had a domain registered right out from under them. Having your locked, registered domains transferred out of your account without your permission is an even bigger nightmare. Aside from appealing to registrars—who may or may not be able or willing to help—there seemed to be little you could do, unless you could find enough info to sue the thief in civil court.

But now there’s a precedent for criminal action against domain thieves—the first arrest in a domain theft took place last week. Although they don’t detail what the exact charges are, Domain Name News outlines the meat of the case:

Yahoo: Pay No Attention to the 10 Year Search Deal: Look at What’s New on Delicious!

yahoo-logoNot to be all Wizard-of-Oz on us, but Yahoo really doesn’t want us to pay attention to the man behind the curtain (Steve Ballmer). No, they want to focus us on their new SERP and their new Delicious search tools and fresh bookmarks.

Don’t you worry—don’t think for one moment that I, the paragon of journalistic integrity, could be distracted so easily from decrying Yahoo’s abdication of control over its search—ooh, shiny emailing and tweeting tools!

So Delicious does have some cool new stuff to show off—and maybe it’s not just a distraction ploy. Maybe it’s a ploy to remind us that Yahoo can still do cool new stuff. ;)

I Coulda Been an AdWords Contender

"You don’t understand. I coulda had Google class. I coulda been an AdWords contender. I coulda been somebody, instead of a pay-per-click bum, which is what I am, let’s face it."

Ah yes, those immortal words. Uttered by all of us marketers at some point. Well now, Google wants to rub our sorry little noses in the mess we made of our AdWords campaign, with the launch of its bid simulator.

What does the bid simulator do? It…

…shows you the potential impact of your bid on your advertising results. While it can’t predict the future, the bid simulator allows you to explore what could have happened if you had set different keyword-level bids.