Warning: Evil Twitter Pop-up Could Hack Your Account

If you ever see a Twitter pop-up message that looks like the following:

RUN! Close down your browser, turn off your computer, do not pass “Go”, do not collect $200!

Why such panic? Because, if you ever see a pop-up similar to that above, it may not be as innocuous as the one created by the guys over at Dave Naylor’s blog. In fact, someone with half an ounce of tech savvy could

…make a Twitter ‘application’ and start sending tweets with it. Using the simple instructions below, it can be arranged so that if another Twitter user so much as sees one of these tweets – and they are logged in to Twitter – their account could be taken over.

Yikes!

AstroTurfing the App Store [UPDATED]

iphone-thumb.jpgThe last time I criticized AstroTurfing, I caught a surprising amount of flak. <sarcasm> I guess honesty and integrity are overrated these days anyway, so I’m updating my morals to get with the times—and to applaud Reverb Communications, a PR firm that’s also gotten with the times by having its interns positively rate clients’ apps in the Apple Store.

Reverb is one of the top gaming PR companies in the world. (No pun intended.) They represent companies including Harmonix (makers of Guitar Hero), MTV games and dozens of other iPhone developers. They say they have “personal,” “first party” relationships with Apple. They do Apple’s TV commercials and Apple has even referred developers to them. MobileCrunch, unfortunately, says that Reverb doesn’t “always follow the rules, and they have been stupid enough to tell that to prospective clients.”

The Hunt for Teens Who Tweet (or not)

T Bird Looking at YouWhile the subject is often debated, there is mounting evidence that the Internet community’s desire to pin the label of ‘early adopter’ for new technology advances on the youngest users may be misguided. Earlier this month we asked the question as to whether teens use Twitter and it looks like the answer is, for the most part, not so much.

The New York Times examines this area in more detail as it becomes more an more apparent that many of the users of social media skew much older. While this has been suspected for a while now there needs to be more unearthing of this phenomenon before it can be declared reality.

Over 80% of Americans Use Social Media Monthly

forrester logoA new report from Forrester Research, “The Broad Reach of Social Technologies,” takes a look at the growth of social over the last three years. And guess what? It’s growing!

The demographic data follows the trend we see overall—younger people are more heavily involved, but over-35s and over-55s are becoming more and more active in social networking. While 10% or less of online adults aged 18-34 are “socially inactive,” the older age ranges are showing high growth. Among adults 35-54, participation grew 60% over last year:

Yahoo of Arabia

yahoo-logoWell, no one can accuse Yahoo of sitting back and waiting for the Microhoo deal to get underway. Instead the soon to be social media destination (or is it already, I can’t tell) is increasing its reach and social media footprint into the Arabic world with the purchase of Arabic social media site Maktoob.

You’ve never heard of Maktoob? Unless you are part of the Arabic world it is not likely that you would have. In fact, most in the region admit that this entire area is still in its infancy with regard to the level of Internet penetration.  The Maktoob business site tells us

Yahoo! has agreed to acquire Maktoob.com, the Arab world’s largest online community, marking the first major investment by a U.S. technology company in a region where internet penetration is still in its infancy.

Bing’s Not the Thing Worldwide (And Yahoo Even Worse)

bingsadMicrosoft rebranded and relaunched its search decision engine yet again in June with Bing. Since then, their marking onslaught has paid off a bit, with ever-increasing paid clicks and traffic.

But that news may be a little one-sided. TechCrunch reports on comScore’s global search numbers—and it’s not all roses for Bing. Their global numbers are actually slightly down since their launch in June.

comscoreglobal
(Christa Quarles at Thomas Weisel Partners, via TechCrunch)

Microsoft’s numbers are holding pretty steady, though—hovering around 3%. June, the month they launched Bing, actually showed 7% growth over May—but a 3% drop in July.

The really alarming trend, however, is in Yahoo’s global numbers. In the five months shown on this chart, their market share falls steadily, showing a 10% drop. (Google, meanwhile, sees 6% growth, or an increase of over 4 percentage points.)

Social Media Gives Execs the Willies

ScaredThe Center for Media Research has reported on a paper that reaches the conclusions that executives in many companies are worried about social media in some form or another. If it’s not how employees are wasting valuable company time as a result of their Twitter and / or Facebook fetishes (51%) it is about how their companies and brands are being represented in the social media world (49%). Legitimate concerns for sure but it is probably high time that executives stop wringing their hands about this stuff and just jump in with the rest of the sharks people.

About the study itself