It will all end in tears.
OK, maybe the A-List won’t be crying, but if you thought the “they’re not following me” snub was bad, Twitter’s about to ramp up your angst with the pending launch of Lists.
Twitter Lists will allow you to create your own themed list of Twitter users. Want to create a list of the best search engine marketers? Go ahead, create that bad boy. But note this:
Lists are public by default (but can be made private) and the lists you’ve created are linked from your profile. Other Twitter users can then subscribe to your lists. This means lists have the potential to be an important new discovery mechanism for great tweets and accounts.
I bolded that first part, because it is important. Twitter wants you to make your lists public. Sure it has its own list of uber-users that all noobs get presented with, but Twitter would like your help discovering niches–and sharing those niche lists with the twitterverse.
OK, that sounds all well and good. Add your family to a list. Create one for your favorite marketing bloggers…ahem! But, the lists you make public could have you facing some tough questions from those that are snubbed.
For example, what if you created a list of top technology CEOs, but didn’t include your boss. What if your lists of affiliate marketing gurus left off your friend because, well let’s face it, she’s not that good at affiliate marketing. Keep your list public at your own risk!
Now let’s look at this from a snubbee’s perspective. Twitter is already full of cliques, Lists just formalizes them and confirms your worst fears–you are indeed a nobody. You’ll lie awake at night wondering why you weren’t included on such-and-such’s list. Doesn’t he like me? Does he think I’m not good enough? And don’t tell me it won’t happen–either you’re in denial, or you’re just not admitting it publicly.
Twitter Lists provide a lot of great uses–I can’t wait to get my hands on them. But this Pilgrim has been around the block and he’s seen the cold chills some folks get when shunned from the infamous “A-List.” Now they’ll get shunned from the B, C, SEO, SEM, PPC, SMM-Lists too!