Marketing Pilgrim's "Search Marketing" Channel

Marketing Pilgrim's Search Marketing Channel is sponsored by Bing Ads. Bing Ads is a service that provides pay per click advertising or search advertising on both the Bing and Yahoo! search engines. By advertising your business through Bing Ads, you can reach up to 158 million unique searchers on the Yahoo Bing Network. Best part is, if you open a new Bing Ads account today, you can earn a $50 ad credit to get started. Request your coupon code today!

Google’s Q3: We’re “Very Happy”,”Investing Heavily” & “Accelerating Hiring”!

If Google is any litmus test for the state of the US economy, the worst recession in 70+ years is now firmly behind us.

The search giant reported a stellar third quarter, beating all Wall Street Estimates.

…net income in the quarter ended Sept. 30 rose to $1.64 billion, or $5.13 a share, from $1.29 billion, or $4.06 a share, in the same period last year. Net revenue rose to $4.38 billion from $4.04 billion. Excluding special items, the company said earnings for the quarter were $5.89 a share.

While the numbers are impressive, it’s the words from Google’s CEO and CFO that give us a glimpse of a light at the end of the tunnel. Their statements include:

“We’re very, very happy…”

“…the worst of the recession is clearly behind us.”

“[Google is] accelerating hiring across the organization.”

“We’re investing, and we’re investing heavily…”

“[YouTube is] on its path to profitability in the not-too-distant future.”

“We’re certainly looking for larger businesses to buy”

“There is a real wind of optimism and a real wind of confidence around here right now”

Even a decline of 6% in prices paid per click was better than most expected–helped out by a whopping 14% increase in the number of clicks.

So, with Google recovering–heck, even YouTube appears to be close to making a profit!–does this mean that we’re out of the recession? I wouldn’t take it to the bank, but I’d certainly wager a single share of Google’s stock that we’ve seen the worst of it!

What do you think?

  • ortlieb

    this is great news! I hope that the others economy sector join the google results soon.

  • Floyd Burns

    Question –is software available that would allow a site owner to show clicks on Google Ads that appears to be coming from the Users of subject site ???