Marketing Pilgrim

One of the things that’s been consistent about Trackur’s social media monitoring since launch, is that it tracks around 90%+ of online media. You know, news, blogs, tweets, images, videos, etc.

But, what about that other 10%?

Well, we think we’ve shored that up, with the new option to submit your own RSS feed to Trackur.

The new Custom Feeds option lets you upload any valid RSS feed and have Trackur keep a watchful eye on it, for mention of any of the keywords you are tracking.

Here are some example uses:

• You want to monitor a message board for any mention of your brand? Simply submit its RSS feed to Trackur.
• Want to keep track of any known issues at TripAdvisor? Monitor the keyword "bedbugs" or "mold" and Trackur will alert you if someone posts a review to your profile using those words.
• Are there particular language specific sites you’d like Trackur to monitor? Upload the RSS feed, et voila!

We believe this new feature is going to make Trackur even more awesomer!

Right now, the new feature is limited to Enterprise and Agency plans, will max out at 100 custom feeds per plan, and only supports RSS (we’re working on Atom support). As we test it, we may add the option to other plans in the future and remove the cap.

Whether you use the new feature alongside your existing Trackur monitoring, or set-up Custom Feeds as some kind of RSS reader on steroids, we think this new feature gets us closer to 100% monitoring of the things that are important to you!

Disc: Andy Beal is the founder & CEO of Trackur. But, if you didn’t already know that, he’d be surprised.

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