Comments on: Google Search Gets Personal With Everyone

By: Franck Silvestre

Franck Silvestre — Wed, 09 Dec 2009 08:22:02 +0000

That’s why I’ll be more focused on media buy this year.

Franck

the Body Guard marketer
.-= Franck Silvestre´s last blog ..Traffic Evolution By Jonathan Mizel My Review and Bonus =-.

By: Jim Rudnick

Jim Rudnick — Tue, 08 Dec 2009 16:55:55 +0000

The thing I think we all need to remember most about this, is the fact that this functionality is turned on by default. You can opt out — and that’s the bad news IMHO! The number of people who have enough google smarts to know how to do this and are competant enough to do this is slim….which may spell troubles for us SEO practitioners and our client base…

And yes, we’ve blogged about just that issue at www.canuckseo.com!

Jim

By: Frank Reed

Frank Reed — Mon, 07 Dec 2009 22:21:38 +0000

Latest announcement takes away even more real estate on page one for certain searches. http://www.marketingpilgrim.com/2009/12/google-announces-new-offerings-in-rea-time-mobile-and-social-search.html .-= Frank Reed´s last blog ..Taking My Own Advice =-.

By: Jaan Kanellis

Jaan Kanellis — Mon, 07 Dec 2009 21:16:28 +0000

Can we really combat this or other changes from Google. I think we need to educate our clients (or selves) into understanding how the SERP landscape is changing. .-= Jaan Kanellis´s last blog ..Google Will “Personalize” Your Search When Your Not Logged In…huh? =-.

By: Frank Reed

Frank Reed — Mon, 07 Dec 2009 21:08:35 +0000

@Jaan – Honestly, I can’t either. In some ways this is the SEO’s worst nightmare where what was once at least ‘contained’ is now out of the pen and running wild. What are your plans to combat or benefit from this?
.-= Frank Reed´s last blog ..Taking My Own Advice =-.

By: Jaan Kanellis

Jaan Kanellis — Mon, 07 Dec 2009 19:35:09 +0000

I really cant believe more SEO people are not talking about this... .-= Jaan Kanellis´s last blog ..Google Will “Personalize” Your Search When Your Not Logged In…huh? =-.

By: Lorrie

Lorrie — Mon, 07 Dec 2009 17:40:14 +0000

This shift (with Google having over 60% of searches) will make the SEM companies who are too immersed in the science of search marketing (code, links, geeky stuff) feel a hard hit from this new art of algorhythm.

Also, companies who get too wrapped up in ranking and tricking the search engines (who forgot that the real meaning of marketing is maximizing relationships) will also feel some pain with this.

Search marketing, when done well, boosts 1. credibility (excellent content, relationship building content and information sharing phrase-rich sales content) AND 2. visibility (ranking).
.-= Lorrie´s last blog ..Monday Web Marketing Motivation: Five Must-Read Marketing Rx Posts =-.

By: Cliff

Cliff — Mon, 07 Dec 2009 17:16:09 +0000

It seems like I have had my results customized for some time. I have had to clear my cookies often or use the Web developer toolbar (Firefox) to disable them in order to see untainted results.

By: Frank Reed

Frank Reed — Mon, 07 Dec 2009 16:08:55 +0000

@Sum1 – The video on the Google blog tells how to go about that. Thanks for coming by.
.-= Frank Reed´s last blog ..Taking My Own Advice =-.

By: Sum1

Sum1 — Mon, 07 Dec 2009 15:44:06 +0000

How do you opt-out? Where’s the link?