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	<title>Comments on: Google&#8217;s New URL Shortener Goo.gl: Is it Goo.d or Evi.l?</title>
	<atom:link href="http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/feed" rel="self" type="application/rss+xml" />
	<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html</link>
	<description>Internet Marketing News</description>
	<lastBuildDate>Fri, 10 Feb 2012 17:00:40 +0000</lastBuildDate>
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		<title>By: Marco</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-105495</link>
		<dc:creator>Marco</dc:creator>
		<pubDate>Sat, 19 Dec 2009 09:25:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-105495</guid>
		<description>Here, y0u can create a short link of Goo.gl online:

http://geekgen.it/google-url-shortener

is gratis, and have API, for your site ;)</description>
		<content:encoded><![CDATA[<p>Here, y0u can create a short link of Goo.gl online:</p>
<p>http://geekgen.it/google-url-shortener</p>
<p>is gratis, and have API, for your site <img src='http://www.marketingpilgrim.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
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		<title>By: Tyrone</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-105286</link>
		<dc:creator>Tyrone</dc:creator>
		<pubDate>Thu, 17 Dec 2009 10:41:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-105286</guid>
		<description>As Google plays the biggest role in the search engine industry, it really has that biggest capacity to take control of everything happening around the world wide web. I only can say that URL shortener especially in Twitter has gone effective for defining easy clicks rather than placing all that long link title just to be recognized and also, with the less characters it would only cover, Twitter uses this strategy to show not the link names but on how it&#039;s described in much interesting and short manner. Well, regarding SEO, I am still trying to figure this Google&#039;s catch.</description>
		<content:encoded><![CDATA[<p>As Google plays the biggest role in the search engine industry, it really has that biggest capacity to take control of everything happening around the world wide web. I only can say that URL shortener especially in Twitter has gone effective for defining easy clicks rather than placing all that long link title just to be recognized and also, with the less characters it would only cover, Twitter uses this strategy to show not the link names but on how it&#8217;s described in much interesting and short manner. Well, regarding SEO, I am still trying to figure this Google&#8217;s catch.</p>
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		<title>By: Christians dagbok &#8211; 2009-12-15 &#124; En sur karamell</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-105113</link>
		<dc:creator>Christians dagbok &#8211; 2009-12-15 &#124; En sur karamell</dc:creator>
		<pubDate>Tue, 15 Dec 2009 21:02:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-105113</guid>
		<description>[...] 2009-12-15av Christian Bolstad den 15 december 2009Dagens nätaktivitet för 2009-12-15 Shared Google’s New URL Shortener Goo.gl: Is it Goo.d or Evi.l?. Published Plugga körkort med ny app. Shared Googles smartphone Nexus One skakar om på den [...]</description>
		<content:encoded><![CDATA[<p>[...] 2009-12-15av Christian Bolstad den 15 december 2009Dagens nätaktivitet för 2009-12-15 Shared Google’s New URL Shortener Goo.gl: Is it Goo.d or Evi.l?. Published Plugga körkort med ny app. Shared Googles smartphone Nexus One skakar om på den [...]</p>
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		<title>By: Google's New URL Shortener - Is There a Conpiracy?</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-105111</link>
		<dc:creator>Google's New URL Shortener - Is There a Conpiracy?</dc:creator>
		<pubDate>Tue, 15 Dec 2009 20:38:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-105111</guid>
		<description>[...] just me who thinks that google&#8217;s got something they don&#8217;t want us to know. Read to what Andy Beal has to share&#8230;about the new google [...]</description>
		<content:encoded><![CDATA[<p>[...] just me who thinks that google&#8217;s got something they don&#8217;t want us to know. Read to what Andy Beal has to share&#8230;about the new google [...]</p>
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		<title>By: One Sign that Android is not Competition for iPhone. &#124; James Hatch</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-105060</link>
		<dc:creator>One Sign that Android is not Competition for iPhone. &#124; James Hatch</dc:creator>
		<pubDate>Tue, 15 Dec 2009 16:33:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-105060</guid>
		<description>[...] FeedBurner Socialize: Add Your Feed to Twitter Andy Beal / Andy Beal&#8217;s Marketing Pilgrim: Google&#8217;s New URL Shortener Goo.gl: Is it Goo.d or Evi.l? Greg Sterling / Search Engine Land: URL Shorteners Come To Google &amp; Facebook Lee Mathews / [...]</description>
		<content:encoded><![CDATA[<p>[...] FeedBurner Socialize: Add Your Feed to Twitter Andy Beal / Andy Beal&#8217;s Marketing Pilgrim: Google&#8217;s New URL Shortener Goo.gl: Is it Goo.d or Evi.l? Greg Sterling / Search Engine Land: URL Shorteners Come To Google &amp; Facebook Lee Mathews / [...]</p>
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		<title>By: Rennell Garrett</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-105032</link>
		<dc:creator>Rennell Garrett</dc:creator>
		<pubDate>Tue, 15 Dec 2009 14:18:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-105032</guid>
		<description>Only time I use URL shortener tool is when I have to hide my referral link and post on twitter. other then that I have no use of it. I love google so I will use this tool from google not others. But you analysis is not bad at all. Actually it is a critical thinking that I don&#039;t have.
.-= Rennell Garrett´s last blog ..&lt;a href=&quot;http://feedproxy.google.com/~r/AlbanyGaAdvertising/~3/M0TIHPXJAPs/&quot; rel=&quot;nofollow&quot;&gt;Are strong relationships really important?  (Atlanta Marketing)&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>Only time I use URL shortener tool is when I have to hide my referral link and post on twitter. other then that I have no use of it. I love google so I will use this tool from google not others. But you analysis is not bad at all. Actually it is a critical thinking that I don&#8217;t have.<br />
.-= Rennell Garrett´s last blog ..<a href="http://feedproxy.google.com/~r/AlbanyGaAdvertising/~3/M0TIHPXJAPs/" rel="nofollow">Are strong relationships really important?  (Atlanta Marketing)</a> =-.</p>
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		<title>By: Sarge &#124; BeginnerBlogger.com</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-105011</link>
		<dc:creator>Sarge &#124; BeginnerBlogger.com</dc:creator>
		<pubDate>Tue, 15 Dec 2009 06:31:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-105011</guid>
		<description>You posed a few scary questions at the end of that post. It almost makes me feel that we should do everything google-related just so our sites remain safe and aren&#039;t threatened to be kicked off the face of this planet.

Google are in control of the web, kinda scary. They are a very powerful unit!

Sarge &#124; BeginnerBlogger.com
.-= Sarge &#124; BeginnerBlogger.com´s last blog ..&lt;a href=&quot;http://www.beginnerblogger.com/guest-post-interview-derek-jensen/&quot; rel=&quot;nofollow&quot;&gt;Guest Post Interview: Derek Jensen&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>You posed a few scary questions at the end of that post. It almost makes me feel that we should do everything google-related just so our sites remain safe and aren&#8217;t threatened to be kicked off the face of this planet.</p>
<p>Google are in control of the web, kinda scary. They are a very powerful unit!</p>
<p>Sarge | BeginnerBlogger.com<br />
.-= Sarge | BeginnerBlogger.com´s last blog ..<a href="http://www.beginnerblogger.com/guest-post-interview-derek-jensen/" rel="nofollow">Guest Post Interview: Derek Jensen</a> =-.</p>
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		<title>By: Anand Srinivasan</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-105005</link>
		<dc:creator>Anand Srinivasan</dc:creator>
		<pubDate>Tue, 15 Dec 2009 03:51:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-105005</guid>
		<description>I don&#039;t see any of the conspiracy theories holding water. The only thing is with the advent of URL shorteners, Google has found to gauge the true value of URLs which seem to be popular among people...

Use Goo.gl and probably the seo-juice to your link will remain provided the website you are sharing it is dofollow..
.-= Anand Srinivasan´s last blog ..&lt;a href=&quot;http://feedproxy.google.com/~r/Techcrunchies/~3/PxkFo8RSQsY/&quot; rel=&quot;nofollow&quot;&gt;Websites Defacement In India – Hacking And Phishing Statistics&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>I don&#8217;t see any of the conspiracy theories holding water. The only thing is with the advent of URL shorteners, Google has found to gauge the true value of URLs which seem to be popular among people&#8230;</p>
<p>Use Goo.gl and probably the seo-juice to your link will remain provided the website you are sharing it is dofollow..<br />
.-= Anand Srinivasan´s last blog ..<a href="http://feedproxy.google.com/~r/Techcrunchies/~3/PxkFo8RSQsY/" rel="nofollow">Websites Defacement In India – Hacking And Phishing Statistics</a> =-.</p>
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		<title>By: Andy Beal</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-104996</link>
		<dc:creator>Andy Beal</dc:creator>
		<pubDate>Tue, 15 Dec 2009 01:01:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-104996</guid>
		<description>Some great observations Eric, thanks for sharing!</description>
		<content:encoded><![CDATA[<p>Some great observations Eric, thanks for sharing!</p>
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		<title>By: Eric Goldman</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-104995</link>
		<dc:creator>Eric Goldman</dc:creator>
		<pubDate>Tue, 15 Dec 2009 00:51:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-104995</guid>
		<description>I think 4 things about this post and the announcement from Google:
1) Google&#039;s desire to run one of these shortening services seems clear to me: One of Bit.ly&#039;s really neat additional services is to track how many times people click the link in your tweet. Google sees itself as the King of Analytical data regarding the web (not to mention the Ubba King of the meta-content - its Index in other words). So adding this portion of the tweet stream is just another arrow in the quiver; like adding twitter search was.
2) Google already appears to use our Google Analytics account data in their algorithm. This thought is bound to stir controversy and outrage and I&#039;m not even writing this at 420 pm! But if you want to know why I think this, visit SEOMoz.org and read about Bounce Rates and SERPs. They do your own measurements. So if they were to add a peek into the shortened url stats, it would be par for the course.
3) One hopes Google will use 301 redirects to achieve the goal of using the link. Some of these players don&#039;t, in which case the count for your number of external links is credited to them, not you.
4) And on this one I will really go out on a limb and say that basically, I think Google is good. Given their power, they could exercise it in ways which would destroy anyone who pissed them off. And they do, of course, but they only penalize sites who break the rules. Their strength lies in the power of the web doing what it does best and in a large measure they enable it do just that. Win, win. Now if I were an advertising medium and had to compete against Adwords, maybe I wouldn&#039;t say all this…</description>
		<content:encoded><![CDATA[<p>I think 4 things about this post and the announcement from Google:<br />
1) Google&#8217;s desire to run one of these shortening services seems clear to me: One of Bit.ly&#8217;s really neat additional services is to track how many times people click the link in your tweet. Google sees itself as the King of Analytical data regarding the web (not to mention the Ubba King of the meta-content &#8211; its Index in other words). So adding this portion of the tweet stream is just another arrow in the quiver; like adding twitter search was.<br />
2) Google already appears to use our Google Analytics account data in their algorithm. This thought is bound to stir controversy and outrage and I&#8217;m not even writing this at 420 pm! But if you want to know why I think this, visit SEOMoz.org and read about Bounce Rates and SERPs. They do your own measurements. So if they were to add a peek into the shortened url stats, it would be par for the course.<br />
3) One hopes Google will use 301 redirects to achieve the goal of using the link. Some of these players don&#8217;t, in which case the count for your number of external links is credited to them, not you.<br />
4) And on this one I will really go out on a limb and say that basically, I think Google is good. Given their power, they could exercise it in ways which would destroy anyone who pissed them off. And they do, of course, but they only penalize sites who break the rules. Their strength lies in the power of the web doing what it does best and in a large measure they enable it do just that. Win, win. Now if I were an advertising medium and had to compete against Adwords, maybe I wouldn&#8217;t say all this…</p>
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		<title>By: Andrew @ WeBuildYourBlog.com</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-104989</link>
		<dc:creator>Andrew @ WeBuildYourBlog.com</dc:creator>
		<pubDate>Mon, 14 Dec 2009 23:47:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-104989</guid>
		<description>Google has their own surprises so we may really be in for a surprise with this goo.gl
.-= Andrew @ WeBuildYourBlog.com´s last blog ..&lt;a href=&quot;http://www.webuildyourblog.com/1687/income-blogging-guide-blueprint/&quot; rel=&quot;nofollow&quot;&gt;Get The Free Income Blogging Guide Blueprint Here&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>Google has their own surprises so we may really be in for a surprise with this goo.gl<br />
.-= Andrew @ WeBuildYourBlog.com´s last blog ..<a href="http://www.webuildyourblog.com/1687/income-blogging-guide-blueprint/" rel="nofollow">Get The Free Income Blogging Guide Blueprint Here</a> =-.</p>
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		<title>By: Andy Beal</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-104987</link>
		<dc:creator>Andy Beal</dc:creator>
		<pubDate>Mon, 14 Dec 2009 23:44:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-104987</guid>
		<description>It&#039;s like the NFL. I watch, but don&#039;t participate! ;-)</description>
		<content:encoded><![CDATA[<p>It&#8217;s like the NFL. I watch, but don&#8217;t participate! <img src='http://www.marketingpilgrim.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
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		<title>By: Arrow SEO</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-104986</link>
		<dc:creator>Arrow SEO</dc:creator>
		<pubDate>Mon, 14 Dec 2009 23:35:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-104986</guid>
		<description>I&#039;m interested to see how this will affect SEO. Definitely something to look out for.</description>
		<content:encoded><![CDATA[<p>I&#8217;m interested to see how this will affect SEO. Definitely something to look out for.</p>
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		<title>By: Todd Mintz</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-104985</link>
		<dc:creator>Todd Mintz</dc:creator>
		<pubDate>Mon, 14 Dec 2009 23:24:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-104985</guid>
		<description>&quot;...Have you noticed how most bloggers are at their meanest best early in the day? Come 4:20pm, they simply don’t have the same energy levels.&quot;

Did Andy Beal make a 420 joke?  :.)  #surprised</description>
		<content:encoded><![CDATA[<p>&#8220;&#8230;Have you noticed how most bloggers are at their meanest best early in the day? Come 4:20pm, they simply don’t have the same energy levels.&#8221;</p>
<p>Did Andy Beal make a 420 joke?  :.)  #surprised</p>
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		<title>By: Andy Beal</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-104983</link>
		<dc:creator>Andy Beal</dc:creator>
		<pubDate>Mon, 14 Dec 2009 23:08:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-104983</guid>
		<description>I&#039;m stretching, based on Google saying that slow loading sites may see their rankings drop. What if a URL with too many characters was penalized by Google, because it took too long to type the characters into a browser? Or looked too cluttered in the Google SERPs. ;-)</description>
		<content:encoded><![CDATA[<p>I&#8217;m stretching, based on Google saying that slow loading sites may see their rankings drop. What if a URL with too many characters was penalized by Google, because it took too long to type the characters into a browser? Or looked too cluttered in the Google SERPs. <img src='http://www.marketingpilgrim.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
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		<title>By: Andy Beal</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-104981</link>
		<dc:creator>Andy Beal</dc:creator>
		<pubDate>Mon, 14 Dec 2009 23:06:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-104981</guid>
		<description>We are full of surprises! ;-)</description>
		<content:encoded><![CDATA[<p>We are full of surprises! <img src='http://www.marketingpilgrim.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
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		<title>By: Lisa Barone</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-104978</link>
		<dc:creator>Lisa Barone</dc:creator>
		<pubDate>Mon, 14 Dec 2009 22:56:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-104978</guid>
		<description>I want to make out with this blog for its use of &quot;automagically&quot;.  Impressive.
.-= Lisa Barone´s last blog ..&lt;a href=&quot;http://twitter.com/LisaBarone/statuses/6675252751&quot; rel=&quot;nofollow&quot;&gt;LisaBarone: Heating up cold coffee, making a tuna melt (first meal of the day!) and setting in for a long, long night of work. If I tweet, yell at me.&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>I want to make out with this blog for its use of &#8220;automagically&#8221;.  Impressive.<br />
.-= Lisa Barone´s last blog ..<a href="http://twitter.com/LisaBarone/statuses/6675252751" rel="nofollow">LisaBarone: Heating up cold coffee, making a tuna melt (first meal of the day!) and setting in for a long, long night of work. If I tweet, yell at me.</a> =-.</p>
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		<title>By: poorwebguy</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-104977</link>
		<dc:creator>poorwebguy</dc:creator>
		<pubDate>Mon, 14 Dec 2009 22:46:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-104977</guid>
		<description>I would have to ask why? Google doesn&#039;t need the data and the popular short URL services are fast, stable and secure. I have to be suspicious once again...I&#039;m slowly becoming a conspiracy theorist.

Is it possible Google sees this as a way to get another toe in the door for social networking? One of these days, soon I believe, Google will bring out a product to take on facebook and myspace head on in an attempt to dominate yet another part of our online lives. Then again maybe they&#039;ll just buy them.

I&#039;m getting the whole &quot;big company steals ideas from creative little startups and tries to crush them with shear market domination and infinite capital&quot; feeling on things like this way too much.
.-= poorwebguy´s last blog ..&lt;a href=&quot;http://poorwebguy.wordpress.com/2009/12/14/another-day-another-penny/&quot; rel=&quot;nofollow&quot;&gt;Another Day, Another Penny&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>I would have to ask why? Google doesn&#8217;t need the data and the popular short URL services are fast, stable and secure. I have to be suspicious once again&#8230;I&#8217;m slowly becoming a conspiracy theorist.</p>
<p>Is it possible Google sees this as a way to get another toe in the door for social networking? One of these days, soon I believe, Google will bring out a product to take on facebook and myspace head on in an attempt to dominate yet another part of our online lives. Then again maybe they&#8217;ll just buy them.</p>
<p>I&#8217;m getting the whole &#8220;big company steals ideas from creative little startups and tries to crush them with shear market domination and infinite capital&#8221; feeling on things like this way too much.<br />
.-= poorwebguy´s last blog ..<a href="http://poorwebguy.wordpress.com/2009/12/14/another-day-another-penny/" rel="nofollow">Another Day, Another Penny</a> =-.</p>
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		<title>By: Ani Lopez</title>
		<link>http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html/comment-page-1#comment-104976</link>
		<dc:creator>Ani Lopez</dc:creator>
		<pubDate>Mon, 14 Dec 2009 22:41:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingpilgrim.com/2009/12/googles-new-url-shortener-goo-gl-is-it-goo-d-or-evi-l.html#comment-104976</guid>
		<description>Andy, I don&#039;t get the relation between long/short URLs and the speed of page served. Am I missing something?
.-= Ani Lopez´s last blog ..&lt;a href=&quot;http://feedproxy.google.com/~r/SEO-blog-ani-lopez/~3/JolshW868-0/context-social-media-influence-rankings-22.html&quot; rel=&quot;nofollow&quot;&gt;How context in social media influence rankings in SEO&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>Andy, I don&#8217;t get the relation between long/short URLs and the speed of page served. Am I missing something?<br />
.-= Ani Lopez´s last blog ..<a href="http://feedproxy.google.com/~r/SEO-blog-ani-lopez/~3/JolshW868-0/context-social-media-influence-rankings-22.html" rel="nofollow">How context in social media influence rankings in SEO</a> =-.</p>
]]></content:encoded>
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