Size Does Matter! Google Says Small & Narrow is Best!
It seems that Google likes to roll out new tools to help webmasters without really saying why. So, when Google launches a new tool that helps you determine if your web page is too wide or long for most browser sizes, you have to wonder: will the dimensions of your web site become the next variable added to Google’s algorithm?
It’s not out of the realm of possibility, when you consider that the speed of your site will soon be a factor in determining your Google ranking.
Whether I’m reaching here–or close to home–I don’t know. What I do know is that Google wants YOU to be aware of how many Google users don’t get to see all of your web content at first glance.
Browser Size is cute, ugly, and useful. It’s best to just show you:
As you can see, Trackur.com fits within the entire web browser of only 20% of all users, but our call to action gets seen by 90-95%–without any scrolling needed. You’d think that the tool would have cleaner lines, but I suspect the “kids crayon” interface is designed to not look too sinister and official–so you don’t suspect it will become part of Google’s algorithm.
Go and check your own web site and let me know how you fair.
PS. Keep in mind that if you use a floating width/margin, you should re-size your own browser to lose the white space either side of your main content.